Difference between revisions of "Populus"
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==Clients== | ==Clients== | ||
| + | *[[Asda]] | ||
| + | *[[AA]] | ||
| + | *[[BAA]] | ||
*[[BUPA]] - 'Populus helped BUPA engage opinion formers from across the political spectrum by investigating the attitudes of patients and the general public towards the role of independent healthcare providers in the NHS'. This included 'a three-year programme of qualitative and quantitative research among the general population and patients and to provide a neutral platform where the conclusions and consequences of this research could be discussed openly and impartially - a thought leadership programme. This has resulted in two books ''Panacea or Placebo'' and ''What Patients Really Want'' published by Populus with the award-winning [[Profile Books]] which have included contributions from leading health commentators, patient advocates and the [[NHS Confederation]] alongside original opinion research and analysis. The results: As a consequence BUPA has been able to engage a wide range of stakeholders, using the medium of independent research findings, to demonstrate its strategic leadership in a sensitive area of public policy'.<ref> Populus, [http://www.populus.co.uk/bupa-case-study.html Case studies: BUPA], accessed 9 November 2010.</ref> | *[[BUPA]] - 'Populus helped BUPA engage opinion formers from across the political spectrum by investigating the attitudes of patients and the general public towards the role of independent healthcare providers in the NHS'. This included 'a three-year programme of qualitative and quantitative research among the general population and patients and to provide a neutral platform where the conclusions and consequences of this research could be discussed openly and impartially - a thought leadership programme. This has resulted in two books ''Panacea or Placebo'' and ''What Patients Really Want'' published by Populus with the award-winning [[Profile Books]] which have included contributions from leading health commentators, patient advocates and the [[NHS Confederation]] alongside original opinion research and analysis. The results: As a consequence BUPA has been able to engage a wide range of stakeholders, using the medium of independent research findings, to demonstrate its strategic leadership in a sensitive area of public policy'.<ref> Populus, [http://www.populus.co.uk/bupa-case-study.html Case studies: BUPA], accessed 9 November 2010.</ref> | ||
| + | *[[Saga]] | ||
| + | *[[The Army]] | ||
| + | *[[Times Online]] | ||
==Affiliations== | ==Affiliations== | ||
Revision as of 12:39, 9 November 2010
Populus is a market research company used by various organisations including The Times newspaper and the Stockholm Network to create public opinion polls on political issues. The director of Populus is for Times journalist Rick Nye[1]. The company co-founded the British Polling Council[2].
Stockholm Network Work
Populus director Rick Nye was appointed as the secretary for Market House International[3], the company set up to run the Stockholm Network. Populus have conducted polling work for the Stockholm Network including a 2004 report into European Healthcare[4].
People
Clients
- Asda
- AA
- BAA
- BUPA - 'Populus helped BUPA engage opinion formers from across the political spectrum by investigating the attitudes of patients and the general public towards the role of independent healthcare providers in the NHS'. This included 'a three-year programme of qualitative and quantitative research among the general population and patients and to provide a neutral platform where the conclusions and consequences of this research could be discussed openly and impartially - a thought leadership programme. This has resulted in two books Panacea or Placebo and What Patients Really Want published by Populus with the award-winning Profile Books which have included contributions from leading health commentators, patient advocates and the NHS Confederation alongside original opinion research and analysis. The results: As a consequence BUPA has been able to engage a wide range of stakeholders, using the medium of independent research findings, to demonstrate its strategic leadership in a sensitive area of public policy'.[5]
- Saga
- The Army
- Times Online
Affiliations
Notes
- ↑ Rick Nye, Media Centre, Populus, Accessed 24-April-2010
- ↑ Press Release, On November 15th the British Polling Council (BPC) will be launched, British Polling Council, Accessed 24-April-2010
- ↑ 288a Appointment of Rick Nye as Secretary, Stockholm Network Secretary Appointed 05-12-2003, Companies House, 05-November-2003
- ↑ Stockholm Network, Eye on Europe, Stockholm Network, Eye on Europe, Issue 1, Summer 2004, Accessed 24-April-2010
- ↑ Populus, Case studies: BUPA, accessed 9 November 2010.
