Advertising Information Group

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Alcohol badge.jpg This article is part of the Spinwatch public health oriented Alcohol Portal project.

The Advertising Information Group, established in October 1996, is a non-profit, organisation which according to its website exists to "improve the quality and effectiveness of its tripartite representation at an EU (and national) level; improve the quality and flow of information between the tripartites, their members and any interested parties in the wider advertising industry; improve the tripartite contribution to the development of effective self-regulation within the EU.

The group is administered by the Advertising Association. [1] The group is also a founding member of the European Alcohol and Health Forum. [2]


The Advertising Information Group is an industry member of the European Advertising Standards Alliance (EASA) and a member of the European Alcohol and Health Forum.



Exchange is an information-sharing platform created in summer 2002 to improve the information flow between interested parties - from tripartites and trade associations to companies and individuals.

Partners in Exchange



Yves Schwarzbart
Advertising Association
Artillery House
11-19 Artillery Row
London, SW1P 1RT
Tel: +44 (0)20 7340 1100


  1. Website The Advertising Information Group website, accessed 17 September 2012
  2. List of Signing Organisations Founding members & Signing Observers Last Accessed June 28th 2007, page no longer available.
  3. The Advertising Information Group Website Exchange Last Accessed 28th June 2007, list now at: