Sarah Brown

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Sarah Brown, formerly Sarah Macaulay is a former PR executive with Hobsbawm Macaulay Communications, who is married to Gordon Brown the Chancellor of the Exchequer. She is president of PiggyBankKids based in the offices of PR firm Brunswick.

According to an Observer profile:

After a psychology degree at Bristol University, she started work with PR agency Wolff Olins, whose client list embraced a string of worthy causes. The circles she moved in privately were left-wing, arty, serious but not stuffy, revolving around the north London literati.
Sarah was around 30 when she made the leap that would finally bring her into Gordon Brown's life, by going into partnership with her old schoolfriend, Julia Hobsbawm. Both were accomplished networkers and their PR firm, Hobsbawm Macaulay Communications, quickly landed contracts with the New Statesman, owned by Geoffrey Robinson, a Brown ally, and other causes close to Labour.
Brown's spin doctor, Charlie Whelan, befriended her after they met through mutual friends in the union movement; Macaulay also quickly forged a friendship with the other most important person in Brown's life, his political secretary, Sue Nye...
[In 2001] thrilled to be pregnant with their first child, she quit Hobsbawm Macaulay; the split was, by all accounts, acrimonious and effectively spelt the end of her friendship with her business partner.

Brunswick links

In 2004 The Observer referred to Macauley as one of Alan Parker's 'vanity signing'[1]

Spinning Gordon

For it can now be revealed that Mr Brown - known to be careful with the nation's pounds and pence - splurges an incredible $135 a time to pamper his lush, Byronic locks. And the difference shows. The thick, dark thatch which was for years unruly enough to grace an extra in the film Braveheart, is nowadays clipped and shaped to perfection. Behind the transformation is his girlfriend, professional PR adviser Sarah Macauley who also chooses the silk ties that brighten up his trademark dark suits. Under her watchful eye, Mr Brown has become a client of Kevin Graham, a top stylist with Royal hairdressers Michaeljohn. This is the salon now emerging as the favourite of fashion-conscious New Labour figures, including Peter Mandelson and Cherie Blair.[2]


External links

Profile: Gaby Hinsliff 'Lady in waiting' The Observer Sunday October 2, 2005.

  1. Business & Media: Media: Media diary The Observer, SECTION: Observer Business Pages, April 25, 2004 Pg. 7
  2. MAIL ON SUNDAY August 9, 1998 Cuts the Chancellor keeps under his hat. What Gordon Brown's £135-a-time haircut signals about New Labour's infighting BYLINE: Daniel Foggo SECTION: Pg. 3