Verispan
Quintiles Transnational Corp. and McKesson Corporation joined together to create Verispan[1], which describes itself[2] as a 'broad-based service company to meet the vast majority of information and analysis needs' of their clients. Verispan's advertise their clients as including 'virtually all of the Top 50 pharmaceutical companies..., most of the leading biotech and medical/surgical companies, the Food & Drug Administration..., Wall Street, consulting firms and other health care related organizations'. Verispan describe their service as 'leading patient data to target promotion, world-class program execution, and near real-time patient data to assess return on investment, all wrapped with comprehensive contextual audit, profile and other services to provide clients with the true measure of healthcare'.
