Difference between revisions of "Kate Hartley"
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:Campaigns she has directed include the acquisitions of [[KPMG Consulting]] and then [[SchlumbergerSema]] by Atos Origin; the rebrand of [[Overture]] from [[GoTo]] before its buy-out by [[Yahoo]]! for $1.6 bn; Kaspersky Lab’s ‘crimeware’ campaign, resulting in Carrot being listed as a finalist in the CNET Technology awards for best PR campaign; promotion of Atos Origin’s involvement in the Olympic Games, arguably the most visible event in the world; launching BlackSpider Technologies into the UK market; the European launch of the fastest-growing web analytics company in the world, Omniture (which has recently been purchased by Adobe for $1.8bn); and the launch of a new mobile banking service, [[MoBank]]." <ref>Kate Hartley, [http://www.carrotcomms.co.uk/kate/ Carrot Communications], accessed 28 Jan 2010</ref> | :Campaigns she has directed include the acquisitions of [[KPMG Consulting]] and then [[SchlumbergerSema]] by Atos Origin; the rebrand of [[Overture]] from [[GoTo]] before its buy-out by [[Yahoo]]! for $1.6 bn; Kaspersky Lab’s ‘crimeware’ campaign, resulting in Carrot being listed as a finalist in the CNET Technology awards for best PR campaign; promotion of Atos Origin’s involvement in the Olympic Games, arguably the most visible event in the world; launching BlackSpider Technologies into the UK market; the European launch of the fastest-growing web analytics company in the world, Omniture (which has recently been purchased by Adobe for $1.8bn); and the launch of a new mobile banking service, [[MoBank]]." <ref>Kate Hartley, [http://www.carrotcomms.co.uk/kate/ Carrot Communications], accessed 28 Jan 2010</ref> | ||
| − | == | + | ==Blogging== |
| − | Kate can be followed on Twitter<ref>Twitter, [http://twitter.com/katehartley Kate Hartley], accessed 28 Jan 2010</ref>. | + | Kate can be followed on both Twitter<ref>Twitter, [http://twitter.com/katehartley Kate Hartley], accessed 28 Jan 2010</ref>, and The Stick, <ref>The Stick, [http://prstick.blogspot.com/ Kate Hartley], accessed 28 Jan 2010</ref>. |
==Notes== | ==Notes== | ||
<references/> | <references/> | ||
Revision as of 16:45, 29 January 2010
Kate is one of the partners at Carrot Communications, along with Richard Houghton.
- She "has 15 years’ experience in the communications and PR industry, directing and implementing programmes and creating content for clients across a wide range of business-to-business, technology, corporate and consumer companies.
- She is particularly interested in the development of conversations and customer engagement over social media and digital channels and blogs about the subject over at The Stick.
- Campaigns she has directed include the acquisitions of KPMG Consulting and then SchlumbergerSema by Atos Origin; the rebrand of Overture from GoTo before its buy-out by Yahoo! for $1.6 bn; Kaspersky Lab’s ‘crimeware’ campaign, resulting in Carrot being listed as a finalist in the CNET Technology awards for best PR campaign; promotion of Atos Origin’s involvement in the Olympic Games, arguably the most visible event in the world; launching BlackSpider Technologies into the UK market; the European launch of the fastest-growing web analytics company in the world, Omniture (which has recently been purchased by Adobe for $1.8bn); and the launch of a new mobile banking service, MoBank." [1]
Blogging
Kate can be followed on both Twitter[2], and The Stick, [3].
Notes
- ↑ Kate Hartley, Carrot Communications, accessed 28 Jan 2010
- ↑ Twitter, Kate Hartley, accessed 28 Jan 2010
- ↑ The Stick, Kate Hartley, accessed 28 Jan 2010
