Difference between revisions of "Advertising Education Forum"
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| − | The AEF claims that it is 'academically nutral' on its own website. It is in fact a front group for the Advertising and Food industries. | + | The AEF claims that it is 'academically nutral' on its own website. It is in fact a front group for the Advertising and Food industries, which, unsurprisingly, fund it. |
On its website it claims: | On its website it claims: | ||
| Line 11: | Line 11: | ||
United Kingdom | United Kingdom | ||
*http://www.aeforum.org/ | *http://www.aeforum.org/ | ||
| + | |||
| + | ==Members== | ||
| + | As disclosed on the [AEF website] | ||
| + | * [[Association of Advertisers in Ireland]] | ||
| + | * [[Coca-Cola Europe]] | ||
| + | * [[European Association of Communications Agencies]] (EACA) | ||
| + | * [[Ferrero Group]] | ||
| + | * [[Food Advertising Unit]] (FAU) | ||
| + | * [[Grocery Manufacturers of America]] (GMA) | ||
| + | * [[Hasbro Europe]] | ||
| + | * [[Incorporated Society of British Advertisers]] (ISBA) | ||
| + | * [[Kraft Foods]] | ||
| + | * [[Masterfoods]] | ||
| + | * [[Mattel Europe]] | ||
| + | * [[McDonald's Europe]] | ||
| + | * [[Nestlé]] | ||
| + | * [[Ogilvy & Mather]] | ||
| + | * [[Toy Industries of Europe]] (TIE) | ||
| + | * [[World Federation of Advertisers]] (WFA) | ||
| + | |||
==PR/Lobbying Firms== | ==PR/Lobbying Firms== | ||
*[[Ergo Communications]]/[[Global Consulting Group]] | *[[Ergo Communications]]/[[Global Consulting Group]] | ||
Revision as of 08:11, 2 August 2007
The AEF claims that it is 'academically nutral' on its own website. It is in fact a front group for the Advertising and Food industries, which, unsurprisingly, fund it.
On its website it claims:
- The Advertising Education Forum (AEF) is a non-profit, academically neutral organisation that offers a comprehensive database of information on advertising and children and related issues. AEF provides open and free access to academic and scientific research on advertising and children and serves as a centre for information on the issue. AEF also provides information on advertising regulation in Europe. To access information on each country's regulatory environment please click on the icon below.[1]
Website and contact
- Langham House, 1b
Portland Place London W1B 1PN United Kingdom
Members
As disclosed on the [AEF website]
* Association of Advertisers in Ireland * Coca-Cola Europe * European Association of Communications Agencies (EACA) * Ferrero Group * Food Advertising Unit (FAU) * Grocery Manufacturers of America (GMA) * Hasbro Europe * Incorporated Society of British Advertisers (ISBA) * Kraft Foods * Masterfoods * Mattel Europe * McDonald's Europe * Nestlé * Ogilvy & Mather * Toy Industries of Europe (TIE) * World Federation of Advertisers (WFA)
