Risk of Freedom Briefing

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Risk of Freedom Briefing No. 1, October 1999, featuring an extract from a talk by Frank Furedi of the LM network at the first Lanesborough Lunch. both the lunches and the briefing were funded by the tobacco industry.


Risk of Freedom Briefing, edited by Roger Scruton, funded by Japan Tobacco International. Issue 12, July 2002 showing contributions from Frank Furedi, Mike Fitzpatrick and Bill Durodie of the LM network.

The Risk of Freedom Briefing was a publication edited by conservative activist Roger Scruton between October 1999 and July 2007[1] and funded by Japan Tobacco International.[2]

My wife and I have a company devoted to public affairs, the aim of which is to help clients to find the language appropriate to their concerns and to promote debate of those concerns in the media. Japan Tobacco International has been our client for the last three years. We have advised JTI on language and arguments and arranged debates, seminars and conferences on risk and freedom, with their declared sponsorship.
We have also published Risk of Freedom Briefing, circulated to journalists (including some on the Guardian) the purpose of which is to stimulate debate. This carries my name as editor and JTI's name as sponsor. We have never concealed the relationship, but have tried to make clear we are related to our client not as advocates but as advisers. [2]

It seems that contributors to the briefing were paid for their articles. According to a comment by John Adams[3], an article written which he wrote for but was not published in the Briefing was 'paid for by the tobacco industry'. 'Sadly', he noted 'before it could be published, JT International withdrew their sponsorship and the publication ceased business... But although it wasn’t published I was paid for the article so I confess to have taken the industry’s shilling – or in this case £100.'[3]

Lanesborough Luncheons

The briefing published extracts from the speeches given at successive Lanesborough Lunches an informal dining club also funded by Japan Tobacco International.[4] The first Lanesborough Lunch (20/5/99) was addressed by Frank Furedi of the LM network.[5] The lunches were cited by lobbyists Edouard Peter and Michael McKay of Advisio International as an example of a 'platform and follow-through series' which can help in 'conditioning public debate'.[6] The strategy recommended is

First, elevate the issue as high up the scale of logic, objectivity and social relevance as possible: It is not about this or that product, it is the boundaries to freedom of commerce... For example, practically all products may have negative health consequences, yet there is the broader issue of personal choice that needs to be balanced with an inclination to regulate. The freedom for adults to make their good or bad choices attracts influential audiences who otherwise may have no particular interest in the particular products.
Second, have a prestigious and credible third party assume the public debate on your behalf. The corporation doesn’t hide, yet its spokespersons never take the front of the stage in the public debate. Wherever possible, the third party is an independent institution, a recognized platform for objective debate among experts.
Bringing these two conditions together requires enormous tact, long-standing networks of relations at the highest levels and the ability to behave in a neutral fashion as a bridge between academic, political, media and commercial thought processes. The latter often disqualifies large, well-known consultancies. That is why this approach is not applied more often. Or if it is, can’t attract attention to itself and risk self-defeat.[6]

People

Editor: Roger Scruton | Editorial assistant: Sophie Jeffreys[7] Amongst those published in the briefing:

Resources


Archive of the briefing: http://web.archive.org/web/20060616140335/riskoffreedom.com/archive.php
  • John Adams The tobacco industry and me, 2008. An article written for but not published in the Briefing: 'This posting has been paid for by the tobacco industry. It is an article commissioned by Risk of Freedom Briefing, a publication edited by the philosopher Roger Scruton and sponsored by JT International (Japan Tobacco). Sadly, before it could be published, JT International withdrew their sponsorship and the publication ceased business. So it is published here for the first time. But although it wasn’t published I was paid for the article so I confess to have taken the industry’s shilling – or in this case £100.'

Notes

  1. See the holdings in the Internet Archive: The Risk of Freedom Briefing Archive, retrieved from the Internet Archive of 22 April 2008
  2. 2.0 2.1 Roger Scruton A puff for the Scrutons The Guardian, Monday 28 January 2002 01.33 GMT
  3. 3.0 3.1 John Adams The tobacco industry and me, 2008.
  4. School of Advanced Study, Annual Report 2000/01 University of London.
  5. Frank Furedi 'Litigious Britain: Consolation and the compensation culture' The Risk of Freedom Briefing, Issue No. 1 October 1999, p. 3.
  6. 6.0 6.1 Edouard Peter and Michael McKay Proactive Positioning – a Public Affairs approach A White Paper Jedco Conseil, posted 15 August 2005
  7. Risk of Freedom Briefing Archive
  8. J.R. Lucas ACE: Assess Cost of Error published in The Risk of Freedom Briefing, Issue no.5 October 2000
  9. Bill Durodie The precautionary principle is causing a scare Risk of Freedom Briefing, July 2002.
  10. Norman Barry Capitalism - the threat from within. Risk of Freedom Briefing 22, January 2005