Difference between revisions of "NebuAd"
| Line 4: | Line 4: | ||
NebuAd spyware/adware technology was similar to that of [[Phorm]], in that it intercepted the web requests of Internet Service Providers' customers and built a profile of the customer, in order to provide targetted advertising. | NebuAd spyware/adware technology was similar to that of [[Phorm]], in that it intercepted the web requests of Internet Service Providers' customers and built a profile of the customer, in order to provide targetted advertising. | ||
| − | The company closed down in May 2009. <ref>[http://www.theregister.co.uk/2009/05/19/nebuad_shutting_down/ NebuAd knocks at death's door], 19 May 2009, accessed 8 September 2009</ref> | + | The company closed down in May 2009, following consumer protests and the threat of legal action. <ref>[http://www.theregister.co.uk/2009/05/19/nebuad_shutting_down/ NebuAd knocks at death's door], 19 May 2009, accessed 8 September 2009</ref> |
===References=== | ===References=== | ||
Revision as of 15:16, 8 September 2009
NebuAd was an American-based company, providing behavioural targeting advertising systems. [1]
NebuAd spyware/adware technology was similar to that of Phorm, in that it intercepted the web requests of Internet Service Providers' customers and built a profile of the customer, in order to provide targetted advertising.
The company closed down in May 2009, following consumer protests and the threat of legal action. [2]
References
- ↑ NebuAd Wikipedia page, accessed 8 September 2009
- ↑ NebuAd knocks at death's door, 19 May 2009, accessed 8 September 2009
