Difference between revisions of "NebuAd"

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NebuAd technology was similar to that of [[Phorm]], in that it intercepted the web requests of Internet Service Providers' customers and built a profile of the customer, in order to provide targetted advertising.  
 
NebuAd technology was similar to that of [[Phorm]], in that it intercepted the web requests of Internet Service Providers' customers and built a profile of the customer, in order to provide targetted advertising.  
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The company closed down in May 2009. <ref>[http://www.theregister.co.uk/2009/05/19/nebuad_shutting_down/ NebuAd knocks at death's door], 19 May 2009, accessed 8 September 2009.
  
 
===References===
 
===References===
 
<references/>
 
<references/>

Revision as of 15:01, 8 September 2009

NebuAd was an American-based company, providing behavioural targeting advertising systems. [1]

NebuAd technology was similar to that of Phorm, in that it intercepted the web requests of Internet Service Providers' customers and built a profile of the customer, in order to provide targetted advertising.

The company closed down in May 2009. <ref>NebuAd knocks at death's door, 19 May 2009, accessed 8 September 2009.

References

  1. NebuAd Wikipedia page, accessed 8 September 2009