Difference between revisions of "EWatch"
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Today, eWatch monitors more than 11,000 print and 12,000 online news outlets, including blogs, for company mentions. | Today, eWatch monitors more than 11,000 print and 12,000 online news outlets, including blogs, for company mentions. | ||
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| + | According to The Observer: | ||
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| + | :The monitoring of internet-friendly activists has, in recent years, taken on an alarming momentum. The Big Brother of internet investigation agencies, America's eWatch, helps more than 800 of the world's largest corporations keep track of their reputations across cyberspace. A watchful eye on the antics of corporate protesters, naturally, is a priority. eWatch clients include the [[H. J. Heinz]] company and [[Northwest Airlines]]. 'You'll hear rumours before they start to spread,' assures its website. 'You'll be among the first to find out about negative or inaccurate information - instead of the last.'{{ref|obs}} | ||
==External links== | ==External links== | ||
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==Notes== | ==Notes== | ||
| − | + | #{{note|obs}} Burhan Wazir, [http://www.commondreams.org/views/100100-106.htm Eating The Greens Electronics Giants Such As Sony Are Using The Internet To Hit Back At Troublesome Eco-Warriors] Published on Sunday, October 1, 2000 in the London ''Observer'' | |
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James M. Alexander, Co-founder, eWatch, Inc. and James E. Lukaszewski, APR, Fellow PRSA, Chairman '[http://www.ipra.org/members/archive/conference_papers/chicago/chicago/page45.htm Counteracting Anti-Corporate Activism On the Web, in the Streets, Against Individuals]', prepared for PRSA World Congress 2000, October 23, 2000 • 10:30 a.m. | James M. Alexander, Co-founder, eWatch, Inc. and James E. Lukaszewski, APR, Fellow PRSA, Chairman '[http://www.ipra.org/members/archive/conference_papers/chicago/chicago/page45.htm Counteracting Anti-Corporate Activism On the Web, in the Streets, Against Individuals]', prepared for PRSA World Congress 2000, October 23, 2000 • 10:30 a.m. | ||
Revision as of 19:19, 3 October 2006
eWatch, acquired by PR Newswire in 2000, was founded in 1995 as an automated service to monitor Web sites, chat rooms, Usenet groups, Web publications, online service forums and investor message boards for mentions of a specific organization, issue, product or service. eWatch also monitors for mentions of an organization’s peers and/or competition, and includes audience numbers to help communications professionals determine the impact of their media relations campaigns.
Today, eWatch monitors more than 11,000 print and 12,000 online news outlets, including blogs, for company mentions.
According to The Observer:
- The monitoring of internet-friendly activists has, in recent years, taken on an alarming momentum. The Big Brother of internet investigation agencies, America's eWatch, helps more than 800 of the world's largest corporations keep track of their reputations across cyberspace. A watchful eye on the antics of corporate protesters, naturally, is a priority. eWatch clients include the H. J. Heinz company and Northwest Airlines. 'You'll hear rumours before they start to spread,' assures its website. 'You'll be among the first to find out about negative or inaccurate information - instead of the last.'[1]
External links
Notes
- ^ Burhan Wazir, Eating The Greens Electronics Giants Such As Sony Are Using The Internet To Hit Back At Troublesome Eco-Warriors Published on Sunday, October 1, 2000 in the London Observer
James M. Alexander, Co-founder, eWatch, Inc. and James E. Lukaszewski, APR, Fellow PRSA, Chairman 'Counteracting Anti-Corporate Activism On the Web, in the Streets, Against Individuals', prepared for PRSA World Congress 2000, October 23, 2000 • 10:30 a.m.
