Association for Financial Markets in Europe

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Twenty-pound-notes.jpg This article is part of the Lobbying Portal, a sunlight project from Spinwatch.

The Association for Financial Markets in Europe (AFME) was formed in late 2009 by the merger of two financial lobby groups.


According to PR Week, the AFME has 'looked to build a heavyweight lobbying presence to argue on a national and EU level against onerous regulation of the financial industry.

In March 2011 the AFME warned lawmakers in Brussels that proposals to regulate over-the-counter derivatives could have ‘a serious negative impact on competition’. [1]


  • Simon Lewis - former communications director at Number 10 Downing Street and Prime Minister Gordon Brown's official spokesman (June 2009-May 2010)
  • Andrew Gowers - former Financial Times editor and communications chief for Lehman Brothers and BP, appointed as a strategic comms consultant for three months from November 2011 while the AFME searches for a full-time replacement for comms director Rob McIvor. [2]

Former staff

  • Jonathan Taylor, former CEO of AFME, who spent much of the 1990s as a civil servant in the HM Treasury, which he returned to in January 2010 as Managing Director for Financial Services.
  • Rob McIvor - AFME comms director (March 2010- Nov 2011) after serving in senior PR posts at Citigroup, Barclays and the FSA [1] [3]


Lobbying and PR agencies

Publications, Contact, Resources and Notes






  1. 1.0 1.1 Alec Mattinson, Lobbying body Association for Financial Markets in Europe on hunt for PR agency,, 02 March 2011, acc 24 November 2011
  2. Danny Rogers Association for Financial Markets in Europe appoints Andrew Gowers, PR Week, 24 November 2011, acc 24 November 2011
  3. Cite error: Invalid <ref> tag; no text was provided for refs named Gowers