Difference between revisions of "Advertising Standards Authority"

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In 2012 lobbyists [[PPS]] produced a brochure for fracking firm [[Cuadrilla]], titled "Summer 2012 Exploring For Natural Gas Cuadrilla Resources is exploring for natural gas in Lancashire" which the [[Advertising Standards Authority]] found contained claims partially breached CAP Code (Edition 12) rules 3.1 and 3.3 (Misleading advertising) and 3.11 (Exaggeration). <ref>Advertising Standards Authority, [http://www.asa.org.uk/Rulings/Adjudications/2013/4/Cuadrilla-Resources-Ltd/SHP_ADJ_203806.aspx  ASA Adjudication on Cuadrilla Resources Ltd], Rulings, 24 April 2013, acc 27 March 2014 </ref> <ref>  APPC Register Entry for 1 Dec 2011 to 29 Feb 2012 </ref>
 
In 2012 lobbyists [[PPS]] produced a brochure for fracking firm [[Cuadrilla]], titled "Summer 2012 Exploring For Natural Gas Cuadrilla Resources is exploring for natural gas in Lancashire" which the [[Advertising Standards Authority]] found contained claims partially breached CAP Code (Edition 12) rules 3.1 and 3.3 (Misleading advertising) and 3.11 (Exaggeration). <ref>Advertising Standards Authority, [http://www.asa.org.uk/Rulings/Adjudications/2013/4/Cuadrilla-Resources-Ltd/SHP_ADJ_203806.aspx  ASA Adjudication on Cuadrilla Resources Ltd], Rulings, 24 April 2013, acc 27 March 2014 </ref> <ref>  APPC Register Entry for 1 Dec 2011 to 29 Feb 2012 </ref>
 
===Forced Friends of the Earth to withdraw 'misleading' leaflets===
 
===Forced Friends of the Earth to withdraw 'misleading' leaflets===
In January 2017, the ASA demanded [[Friends of the Earth]] to withdraw a series of 'misleading' anti-fracking leaflets that claimed pollution caused by the process would increase the risk of cancer amongst local residents. Energy companies hailed the decision as a victory against 'anti-fracking myths'. <ref> Andrew Ward, [https://www.ft.com/content/c83ef086-d1c7-11e6-b06b-680c49b4b4c0 Friends of the Earth forced to withdraw anti-fracking leaflets], ''Financial Times'', 4 January 2017, accessed 5 January 2017. </ref>
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In January 2017, the ASA instructed Friends of the Earth (FOE) to withdraw a series of anti-fracking leaflets that featured 'misleading' claims. After the ASA received two complaints, including from [[Cuadrilla]] CEO [[Francis Egan]], the watchdog found a leaflet in circulation by the organisation falsely alleged pollution caused by fracking would necessarily increase the risk of cancer amongst local residents. FOE agreed to it would not repeat the claims.
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Executives from fracking companies hailed the decision as a victory against 'anti-fracking myths'. <ref> Andrew Ward, [https://www.ft.com/content/c83ef086-d1c7-11e6-b06b-680c49b4b4c0 Friends of the Earth forced to withdraw anti-fracking leaflets], ''Financial Times'', 4 January 2017, accessed 5 January 2017. </ref> Egan said FOE had engaged in 'scaremongering designed to frighten the public into giving it money', 'unacceptable face of the charity sector'; [[Tom Pickering]] of [[INEOS]] said the ruling showed that campaign groups were 'spreading false information and misleading the public about this important issue'.
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Donna Hume of FOE responded:
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:'Cuadrilla’s complaint isn’t surprising from a profit-driven fracking company.'
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:'This is a pro-fracking company doing all they can to shut down opposition to fracking.'
  
 
=Contact=
 
=Contact=

Revision as of 15:29, 27 January 2017

Remit

The Advertising Standards Authority regulates the content of advertisements, sales promotions and direct marketing in the UK.
We make sure standards are kept high by applying the advertising standards codes.
We can stop misleading, harmful or offensive advertising. We can ensure sales promotions are run fairly. We can help reduce unwanted commercial mail - either sent through the post, by e-mail or by text message - and we can resolve problems with mail order purchases. [1]

Council members

Actions on fracking

Rapped fracking firm and lobbyists for advertising code breaches

FrackWell.png This article is part of the Spinwatch Fracking Portal and project

In 2012 lobbyists PPS produced a brochure for fracking firm Cuadrilla, titled "Summer 2012 Exploring For Natural Gas Cuadrilla Resources is exploring for natural gas in Lancashire" which the Advertising Standards Authority found contained claims partially breached CAP Code (Edition 12) rules 3.1 and 3.3 (Misleading advertising) and 3.11 (Exaggeration). [3] [4]

Forced Friends of the Earth to withdraw 'misleading' leaflets

In January 2017, the ASA instructed Friends of the Earth (FOE) to withdraw a series of anti-fracking leaflets that featured 'misleading' claims. After the ASA received two complaints, including from Cuadrilla CEO Francis Egan, the watchdog found a leaflet in circulation by the organisation falsely alleged pollution caused by fracking would necessarily increase the risk of cancer amongst local residents. FOE agreed to it would not repeat the claims.

Executives from fracking companies hailed the decision as a victory against 'anti-fracking myths'. [5] Egan said FOE had engaged in 'scaremongering designed to frighten the public into giving it money', 'unacceptable face of the charity sector'; Tom Pickering of INEOS said the ruling showed that campaign groups were 'spreading false information and misleading the public about this important issue'.

Donna Hume of FOE responded:

'Cuadrilla’s complaint isn’t surprising from a profit-driven fracking company.'
'This is a pro-fracking company doing all they can to shut down opposition to fracking.'

Contact

Address: Mid City Place, 71, High Holborn, London WC1V 6QT Telephone: +44 20 7492 2222 Fax: +44 020 7242 3696 E-mail: enquiries@asa.org.uk Website: http://www.asa.org.uk

Notes

  1. Advertising Standards Authority Website, Advertising Standards Authority accessed 11/03/08
  2. Members courtesy of Advertising Standards Authority Website, Advertising Standards Authority accessed 11/03/08.
  3. Advertising Standards Authority, ASA Adjudication on Cuadrilla Resources Ltd, Rulings, 24 April 2013, acc 27 March 2014
  4. APPC Register Entry for 1 Dec 2011 to 29 Feb 2012
  5. Andrew Ward, Friends of the Earth forced to withdraw anti-fracking leaflets, Financial Times, 4 January 2017, accessed 5 January 2017.