BBC World Service Trust
The BBC World Service Trust (BBC WST) definies its mission as using "the creative power of media to reduce poverty and promote human rights by inspiring people to build better lives" [1]
Founded in October 1999, the Trust is the charitable arm of the BBC World Service and primarily operates in Africa, South and South East Asia, and Eastern Europe to improve health, development, education and training[2].
The Trust works with the media in Developing Countries all over the world to produce programmes suited to the local audience as well as helping to build media capacity and infrastructure.
"During the short period since its foundation, the BBC World Service Trust has made a significant contribution to improving the quality of life for some of the world’s poorest communities, often providing information, in local languages, through a trusted and highly respected medium"[3].
The BBC World Service Trust had an income of £7,031,820 at the end of the March 2003. In 2004, after the beginning of the occupation of Iraq, it reached £10,303,548, which rose to £17,624,452 in 2007[4].
Contents
Iraq
As part of the Department for International Development's (DFID) Humanitarian and Reconstruction Assistance to Iraq, 2003, the BBC World Service Trust was awarded contratcs worth over £6.5 million to rebuild the country's media infrastructure. An initial £390,000 was given to produce humanitarian programmes for broadcast on the BBC World Service and to assess the state of the Iraqi media. A further £6,140,098 was awarded to establish a broadcasting centre in Basra, to assist in the production of local news, education and entertainment programmes for broadcast on radio and TV, and the provision of equipment and training.[5]
After the invasion in 2003, the Trust produced Calling Iraq (Lil Rafidayan Salam), "a series of lifeline programmes that provide humanitarian, health and security information along with safety tips"[6] on the BBC World Service Arabic Service.
An audit of Iraqi media conducted by the BBC World Service Trust immediately after the fall of the Sadan Hussein's regime found that most but not all of the media infrastructure in Iraq had been destroyed during the invasion. The process of developing a strategy for the rebuilding of the Iraqi media is just getting under way. One of the audit's key findings stated; "A perceived failure of the CPA has been its inability to communicate to and convince Iraqis of its good intentions and to engage them in a discussion on the future of their country. The broadcast media could play a central role in this"[7]. Before going on to state that "the strategy urgently needs to define the relationship between the CPA and the Iraqi Media Network, the putative national broadcaster, and to outline some kind of initial regulatory framework and media code"[8]. The audit criticises the Coalition Provisional Authority (CPA) for trying to control the output of the Iraqi Media Network (IMN) by requesting to review programmes before output. The CPA also dissaproved of the IMN broadcasting verses from the Quran over TV and Radio before proposing that the radio station be replaced by Radio Sawa (the Voice of America in Arabic). The workings of the IMN were decribed as follows; "Iraqi Media Network, both TV and radio programmes are prepared and pre-recorded in facilities at the Convention Centre near to the CPA headquarters in the Republican Palace. They are then physically taken for playout to the TV and FM radio transmitter site about 2km away"[9]. The Involvement of SAIC in the IMN was also criticised because, although SAIC were not contracted for broadcasting activities, using an engineering research firm to run a media network proved a hindrance to Iraqi journalists in the country. The audit also found that most Iraqi's were not impressed with the IMN and saw it as nothing more than a "mouthpiece of the CPA""[10].
The culmination of the BBC World Service Trust's work was the creation of Al Mirbad TV and Radio in the summer of 2005, a local media outlet covering Southern Iraq. All the 150 staff were trained by the BBC World Service Trust and the day to day running of the station is now in the hands of a local management team. A January 2006 survey showed that 42% of respondents tuned in to Al Mirbad radio at least once a week while 13% of viewers watched Al Mirbad TV.[11] The station is funded by the Department for International Development (DFID) with additional assisstance provided by the Crown Prince of Abu Dhabi, His Highness Sheikh Mohammed Bin Zayed Al Nahyan[12] and Emirates Media Incorporated (EMI).[13]
In October 2007, the Trust announced the launch of a project to promote freedom of expression in Iraq. "The project is further developing the country's media regulatory framework; providing support for media professionals, and undertaking research on the state of the country's media".[14] A profesional code of conduct will be created for journalists while the country's regulatory framework for the media will also be developed. The project is being run in conjunction with Albany Associates and IREX Europe, with funding coming from the United Nations Educational, Scientific and Cultural Organisation (UNESCO).".[15] Several directors of Albany Associates and IREX Europe have been employed by various departments of the UK and US governments, as well as the UN and the BBC World Service.
Directors
Stephen King - Director
Awo Ablo - Director of Business Development
Kirsty Cockburn - Direcdtor of Communications
Anna Da Silva - Regional Director, Africa
Simon Derry - Regional Director, Middle East, Europe and Former Soviet Union
Caroline Howie - Regional Director, Asis
Gerry Power - Director, Research and Knowledge Management
Funding
Danish International Development Assistance (Danida)
Department For International Development, UK (DfID)
Fédération Internationale de Football Association (FIFA)
Foreign & Commonwealth Office, UK (FCO)
Deutsche Gesellschaft für Technische Zusammenarbeit (GTZ) GmbH
International Labour Organisation (ILO)
International Trachoma Initiative (ITI)
Ministry for Foreign Affairs, Netherlands (NEDA)
Organisation for Security and Co-operation in Europe (OSCE)
Radio Netherlands Training Centre (RNTC)
United Nations Children’s Fund (UNICEF)
United Nations Development Programme (UNDP)
United Nations High Commission for Refugees (UNHCR)
United Nations Educational, Scientific and Cultural Organization (UNESCO)
United Nations Development Fund For Women (UNIFEM)
United Nations Mine Action Centre for Afghanistan (UNMACA)
United Nations Operation in Côte d’Ivoire (UNOCI)
USAID US Agency for International Development
World Health Organization (WHO)
Notes
- ↑ BBC World Service Trust About The Trust
- ↑ BBC World Service Trust (2003) The Current State of the Broadcast Media in Iraq[1]
- ↑ BBC World Service Trust (2003) The Current State of the Broadcast Media in Iraq[2]
- ↑ BBC World Service Trust Annual Reviews 2003, 2004, 2007 [3]
- ↑ DFID Humanitarian and Reconstruction Assistance to Iraq, 2003 [4]
- ↑ BBC World Service Trust Annual Report, 2004 [5]
- ↑ BBC World Service Trust (2003) The Current State of the Broadcast Media in Iraq[6]
- ↑ BBC World Service Trust (2003) The Current State of the Broadcast Media in Iraq[7]
- ↑ BBC World Service Trust (2003) The Current State of the Broadcast Media in Iraq[8]
- ↑ BBC World Service Trust (2003) The Current State of the Broadcast Media in Iraq[9]
- ↑ BBC World Service Trust [10]
- ↑ BBC World Service Trust [11]
- ↑ BBC World Service Trust [12]
- ↑ BBC World Service Trust [13]
- ↑ BBC World Service Trust [14]