Peter Wallis

Wallis biog from a press statement dated 31 January 2001 announcing his appoinntment to the board of MFI:

MFI Furniture Group Plc announces that it has appointed Peter Wallis as a non-executive director, with effect from 30th January 2001.

Peter Wallis, 53, is senior partner of SRU, which specialises in brand-related strategic consultancy and market research. Wallis founded SRU, now part of Brunswick Group, with Lord Stevenson in the early 1970s.

MFI has an ongoing programme of activity focusing on customer, branding and design. As part of this programme it has appointed Conran Design Group to develop a new format for its stores, as well as driving product improvements through significant investment in new product design.

Commenting on the appointment, Ian Peacock, Chairman of MFI, said:

"Peter's expertise in brands and style is in keeping with MFI's increased focus on what the customer wants, and the current revitalisation of the MFI brand. This makes his particular experience highly relevant to the Group's direction, and we look forward to his contribution to the business."