Alan Parker

Alan Parker (Date of Birth: 03/05/1956) is founder and senior partner at Brunswick public relations

The Guardian reports:

As with any great PR man, Alan Parker's influence far outweighs his visibility. He founded financial PR consultancy Brunswick in 1987 and it is now accepted as the most powerful agencies in the City. Brunswick advises around one-third of the FTSE's top 100 firms including British Airways, Marks & Spencer and Marconi on their relationship with investors... Mr Parker's trust owns 88% of Brunswick's Channel Islands holding company, Wynnstay, giving him a vice-like grip on the agency. His personal assets of £6m, combined with a company stake worth an estimated £114m, pushed him into 268th place in the Sunday Times Rich List alongside Sir Tim Rice and Sir Martin Sorrell. The son of former British Rail chairman Sir Peter Parker, Mr Parker is renowned as a master salesman and pulled off a notable coup earlier this year when he recruited former Bill Clinton aide James Rubin, bolstering the agency's prowess in political affairs. However, his agency has run into some flak of late. It has been criticised for paying its junior staff badly and its slowness to expand internationally. Source: [1]

Parker was awarded the IPR's president's medal and made an honourary fellow in 2002. His peers described him and his company in the following terms:

Alan Parker is our industry's most distinguished practitioner. He has reinvented financial communications and has made Brunswick the pre-eminent business of its time. This award recognises that remarkable record. I am delighted to welcome him as an honorary fellow of the IPR. (from the Institute of Public Relations website at [2])

According to the Evening Standard:

astute and lucky financial operator. His career has been meteoric. He first went into the City in 1981 to work in financial PR for Brian Basham at Broad Street Associates. Just six years later, he set up Brunswick on his own, initially using the Parker parents' front room as an office. It swiftly became the City's top PR firm, employed by companies such as BA, ICI and Barclays Bank to fend off or expedite takeovers and mergers, and was even taken on by Martha Stewart in an attempt to polish up her image during the ImClone scandal in 2002.^[3]

Affiliations

• Board of Governors for the Royal Shakespeare Company,
• Holland Park School
• Demos trustee.

Previous employment:

• worked at the PR firm Broadstreet, learning the trade from the top City PR man Brian Basham. More than 100 clients, including ICI, Glaxo, Barclays (ref?).

Parker was described as 'the most powerful PR man in City, and the City is where PR men exercise more power than anywhere else'.(ref?) He is said to have owned over 90% of Brunswick, which he founded in 1987, and is worth many many millions (one estimate in 1998 put his stake in Brunswick at £30m (almost $50m) (ref?). Given the boom years that PR has enjoyed in the last decade it is likely that his personal wealth is much greater. In 2002 his stake in the company was worth an estimated £114m! Feb 2004 - Limited Liability Partnership - registered in Delaware.

Directorships

According to data lodged at Companies House Parker is a current director of 34 separate companies (plus - at differing London addresses, the current director of a further one, resigned from 5 and director of four dissolved companies). Most, if not all, of these form a complex web of subsidiaries, parents and holding companies for the various opperations of the Brunswick group. As at January 2007 they comprise the following:

• Brunswick
• Lincoln Centre
• Merchant
• Wynnstay Covers Limited (Reg. No.: 02784508)
• Wynnstay Merchant Limited

• Lincoln Research Limited, Active Occupation: PUBLIC RELATIONS CONSULTANT Company Number: 02675449
• BRUNSWICK CORPORATE LIMITED Active DIRECTOR Appointed: 15/10/1992 Occupation: PUBLIC RELATIONS CONSULTANT Company Number: 02749771
• BRUNSWICK CONSULTANTS LIMITED, Active DIRECTOR Appointed: 15/10/1992 Occupation: PUBLIC RELATIONS CONSULTANT Company Number:02749773
• PROFESSIONAL PRESENTATIONS LIMITED, Active, DIRECTOR Appointed: 31/01/1992

Occupation: PUBLIC RELATIONS CONSULTANT Company Number: 02680135

• WYNNSTAY CONSULTING LIMITED Active DIRECTOR Appointed: 15/10/1992 Occupation: PUBLIC RELATIONS CONSULTANT Company Number: 02749778
• WYNNSTAY MINSTER LIMITED Active DIRECTOR Appointed: 17/02/1993 Occupation: PUBLIC RELATIONS CONSULTANT Company Number: 02787892
• QUESTION TIME LIMITED ActiveDIRECTOR Appointed: 17/02/1993 Occupation: PUBLIC RELATIONS CONSULTANT Company Number: 02787837
• WYNNSTAY LIMITED ActiveDIRECTOR Appointed: 17/02/1993

Occupation: PUBLIC RELATIONS CONSULTANT Company Number: 02784795

• BRUNSWICK.COM LIMITED Active, DIRECTOR Appointed: 17/02/1993 Occupation: PUBLIC RELATIONS CONSULTANT Company Number: 02787827
• BRUNSWICK GROUP SERVICES LIMITED Active DIRECTOR Appointed: 23/01/1992 Occupation: PUBLIC RELATIONS CONSULTANT Company Number: 02675453
• BRUNSWICK GULF LIMITED Active DIRECTOR Appointed: 17/02/1993 Occupation: PUBLIC RELATIONS CONSULTANT Company Number: 02787834
• WYNNSTAY BRUNSWICK LIMITED Active DIRECTOR Appointed: pre 30/11/1991 Occupation: PUBLIC RELATIONS CONSULTANT Company Number: 02094879

TRINITY MANAGEMENT COMMUNICATIONS LIMITED Active DIRECTOR Appointed: pre 31/05/1992 Occupation: PUBLIC RELATIONS DIRECTOR Company Number: 02492210

• BRUNSWICK SOUTH AFRICA LIMITED Active DIRECTOR Appointed: 29/08/1995 Occupation: PUBLIC RELATIONS CONSULTANT Company Number: 03080474

FIRSTSAY LIMITED Active DIRECTOR Appointed: 24/09/1995 Occupation: PUBLIC RELATIONS CONSULTANT Company Number: 03102692

• LOANFORCE LIMITED Active DIRECTOR Appointed: 29/09/1995 Occupation: PUBLIC RELATIONS OFFICER Company Number: 03102688

WYNNSTAY MERCHANT LIMITED Active DIRECTOR Appointed: pre 30/11/1991, Occupation: PUBLIC RELATIONS DIRECTOR Company Number: 02104264

• WYNNSTAY PUBLIC RELATIONS LIMITED Active DIRECTOR Appointed: 31/05/1996 Occupation: PUBLIC RELATIONS CONSULTANT Company Number: 03205872
• Brunswick Corporate Services Limited Active DIRECTOR Appointed: 24/09/1996

Occupation: PUBLIC RELATIONS CONSULTANT Company Number: 03246929 BRUNSWICK ADVISORY LIMITED Active DIRECTOR Appointed: 24/09/1996 Occupation: PUBLIC RELATIONS CONSULTANT Company Number: 03246916

• PUBLITIZING LIMITED Active DIRECTOR Appointed: 08/10/1997 Occupation: PUBLIC RELATIONS CONSULTANT Company Number: 03435153
• MERCHANT CORPORATE DESIGN LIMITED Active DIRECTOR Appointed: 08/10/1997 Occupation: PUBLIC RELATIONS CONSULTANT Company Number: 03435159
• THE LINCOLN CENTRE LIMITED, Active DIRECTOR Appointed: 14/10/1998 Occupation: PUBLIC RELATIONS CONSULTANT Company Number: 03636828
• Wynnstay Corporate Advisory Limited Active DIRECTOR, Appointed: 15/12/1998

Occupation: PUBLIC RELATIONS CONSULTANT Company Number: 03674797

• Brunswick Financial Consultants Limited Active DIRECTOR Appointed: 02/09/1999, Occupation: PUBLIC RELATIONS OFFICER, Company Number: 03824717
• WYNNSTAY COVERS LIMITED Active DIRECTOR Appointed: 17/02/1993 Occupation: PUBLIC RELATIONS CONSULTANT Company Number: 02784508
• BRUNSWICK PUBLIC AFFAIRS LIMITED Active DIRECTOR Appointed: 07/04/2000

Occupation: PUBLIC RELATIONS CONSULTANT, Company Number: 03956461

• BRUNSWICK EUROPE LIMITED Active DIRECTOR Appointed: 07/04/2000

Occupation: PUBLIC RELATIONS CONSULTANT Company Number: 03956497

• Wynnstay Arts Consulting Limited, Active DIRECTOR Appointed: 07/06/2000 Occupation: PUBLIC RELATIONS CONSULTANT, Company Number: 03968714
• BRUNSWICK CORPORATE CONSULTANTS LIMITED Active DIRECTOR Appointed: 28/09/2000, Occupation: PUBLIC RELATIONS CONSULTANT, Company Number:04058094
• Cantos Communications Limited Active DIRECTOR Appointed: 01/12/2000 Occupation: SENIOR PARTNER PR COMPANY Company Number: 04077014
• [[Islamouth Fishings Limited] Active DIRECTOR Appointed: 07/12/2000, Occupation: CONSULTANT Company Number: SC213553
• WYNNSTAY FINANCIAL ADVISORY LIMITED, Active DIRECTOR Appointed: 10/08/1999, Company Number: 03811147
• MUSEUM OF ILLUSTRATION Active DIRECTOR Appointed: 20/02/2003 Company Number: 04484943
• China Festival 2008 Active Company Number: 05883646, DIRECTOR,Appointed: 21/07/2006,Occupation: CHIEF EXECUTIVE

Parker's directorships (last five years in 1997)

• Binston (liquidated)
• Brunswick Group Limited (Formerly Brunswick Public Relations Limited)
• Merchant Corporate Design Limited
• Shiftwork Limited
• The Alma Furniture Co Limited
• Charity Projects Limited
• Comic Relief Limited^[4]

Notes

1. ^ SLATER L.(2005)'The fabulous Parkerboys,' Evening Standard (London), Oct 14.