Liisa Uusitalo
Contents
[hide]Background
Liisa Uusitalo is professor of marketing at the Helsinki School of Economics, Finland.
Biographical Information
History
PhD (Econ.), Helsinki School of Economics 1979
Current activities
Uusitalo research interests include
- Consumer behavior
- Consumer culture
- Environmental behavior
- Social determinants of consumption
- Marketing communication
- Marketing of cultural organizations [1]
Views
Affiliations
- Member of the Advertising Education Forum, Academic Network[2]
In reply to an email inquiry regarding her AEF membership Uusitalo stated, "Obviously I am on their list of academic researchers who have studied advertising and children, but i have not so far given any information on my publications to the list, because this is not my major field of study, and I have the necessary contacts by attending the conferences. It is not really a formal membership, but very informal network. I have probably answered yes when being asked if I wish to have information on the topics advertising & children. I have probably become listed in association of some conference (probably at one of the conferences at the Copenhagen Business School on advertising research)...Very seldom they send aan information letter, I can’t remember the last time... I have never heard about any events organized by the network." [3]
Publications, Contact, Resources and Notes
Publications
Contact
- Address:
- Phone:
- Email:Liisa.Uusitalo@hse.fi
- Website:
Resources
Notes
- Jump up ↑ HSE Liisa Uusitalo, accessed February 9 2009.
- Jump up ↑ Advertising Education Forum AEF Academic Network (AAN), accessed 1 August 2007.
- Jump up ↑ Email correspondence between Liisa Uusitalo and David Miller January 9-12 2009.