FieldFresh Foods (P) Ltd.

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Resources and Infrastructures

Customers & Markets

FieldFresh through its robust international collaborations is building a strong marketing network for year round & timely delivery of produce. The initial focus is on the distribution of fresh fruits & vegetables in European Union, Eastern Europe, South East Asia, Middle East & the CIS Countries.[1]

Strong Partnerships

FieldFresh has partnered with growers across the country. With over 5000 acres of land already under cultivation, FieldFresh is aiming to double the acreage by exit March’07.

The strategic partnerships that FieldFresh has with leaders in each segment of the fresh produce category, it is building profitable scale through cost leadership and adapting world class technology and best practices.

Partnership

Plastro Irrigation Systems (P) Ltd is a world leader in the manufacture and supply of irrigation equipments & systems. Plastro’s products range includes drippers, inline (integral) and online, self compensating and non-compensating, a comprehensive range of sprinklers and sprayers, varieties of Foggers and a full range of accessories.

ACM China, an industry leader in building Green Houses has been engaged to setup state-of-the-art glass-based Green Houses at the FieldFresh Agri Centre of Excellence.[2]

Agri Centre of Excellence

FieldFresh Agri Centre of Excellence is the model R&D Farm in Ludhiana, Punjab which is the hub of growing excellence across the country. The farm is spread across 300 acres and the primary focus is on crop and varietals trials, progressive farming techniques, and identification and adoption of appropriate technologies.

R & D is one of the strategic drivers of ensuring delivery of superior, innovative products to the global market and FieldFresh Agri Centre of Excellence showcases advanced techniques and agricultural best practices to partner growers.

The main purpose is to make early adoption and use across the fields to enhance agricultural productivity in an environmentally sustainable manner.[3]

  1. Customers & Markets accessed 15 February 2008
  2. Partnerships accessed 15 February 2008
  3. Agri CEntre of Excellence accessed 15 February 2008