Interbrand

From Powerbase
Revision as of 09:04, 26 April 2006 by Hmv04210 (talk | contribs)
(diff) ← Older revision | Latest revision (diff) | Newer revision → (diff)
Jump to: navigation, search

Interbrand is a leading international branding consultancy specializing in brand services and activities, including: brand strategy, corporate identity and name development.

Interbrand's philosophy on brands and branding:

Brands are an important influence on our lives. They are central to free markets and democratic societies. They represent free choice. They also have a profound impact on our quality of life and the way we see our world. They color our lives. They reflect the values of our societies. Global brands can even embody the spirit of many nations, if not the spirit of an age.

[1]

Interbrand CEO Jez Frampton is a board member of the Fairtrade Foundation UK.