Difference between revisions of "Fallon Currie Consulting"

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==Reassuring the public about the safety of aspartame==
 
==Reassuring the public about the safety of aspartame==
In 2000 it set up a website, [[Aspartame Information]] (http://www.aspartame-info.com), to give information to the public about the controversial artificial sweetener [[aspartame]].<ref>[http://www.who.is/whois/aspartame-info.com/ REGISTRY WHOIS FOR ASPARTAME-INFO.COM], WhoIs?, accessed 23 March 2010. Screengrab [http://www.spinprofiles.org/index.php/Image:Aspartamewhois.jpg here]</ref>
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In 2000 Fallon Currie set up a website, [[Aspartame Information]] (http://www.aspartame-info.com), to give information to the public about the controversial artificial sweetener [[aspartame]].<ref>[http://www.who.is/whois/aspartame-info.com/ REGISTRY WHOIS FOR ASPARTAME-INFO.COM], WhoIs?, accessed 23 March 2010. Screengrab [http://www.spinprofiles.org/index.php/Image:Aspartamewhois.jpg here]</ref>
  
 
In 2009 [[Ailbhe Fallon]], managing director of Fallon-Currie, who described herself as a spokesperson for Aspartame Information, told FoodNavigator.com that a reassurance about the safety of aspartame from the [[EFSA]] "came as no surprise".<ref>Sarah Hills, [http://www.foodnavigator.com/Financial-Industry/EFSA-finds-no-reason-to-alter-aspartame-ADI EFSA finds no reason to alter aspartame ADI], FoodNavigator.com, 22-Apr-2009, accessed 23 Mar 2010</ref> EFSA's assurance came in response to a study by the Cesare Maltoni Cancer Research Center of the European Ramazzini Foundation (ERF) published in June 2007 by Soffritti et al. The study's authors concluded that their results confirmed and reinforced their first experimental demonstration of aspartame’s multipotential carcinogenicity at a dose level close to the human ADI (acceptable daily intake). They also suggested that carcinogenic effects are increased when lifespan exposure to aspartame begins during foetal life.<ref>Soffritti, Morando, et al., [http://ehp03.niehs.nih.gov/article/fetchArticle.action?articleURI=info:doi/10.1289/ehp.10271 Life-Span Exposure to Low Doses of Aspartame Beginning during Prenatal Life Increases Cancer Effects in Rats], Environ Health Perspect (2007). 115:1293-1297. doi:10.1289/ehp.10271</ref><ref>Sarah Hills, [http://www.foodnavigator.com/Financial-Industry/EFSA-finds-no-reason-to-alter-aspartame-ADI EFSA finds no reason to alter aspartame ADI], FoodNavigator.com, 22-Apr-2009, accessed 23 Mar 2010</ref>  
 
In 2009 [[Ailbhe Fallon]], managing director of Fallon-Currie, who described herself as a spokesperson for Aspartame Information, told FoodNavigator.com that a reassurance about the safety of aspartame from the [[EFSA]] "came as no surprise".<ref>Sarah Hills, [http://www.foodnavigator.com/Financial-Industry/EFSA-finds-no-reason-to-alter-aspartame-ADI EFSA finds no reason to alter aspartame ADI], FoodNavigator.com, 22-Apr-2009, accessed 23 Mar 2010</ref> EFSA's assurance came in response to a study by the Cesare Maltoni Cancer Research Center of the European Ramazzini Foundation (ERF) published in June 2007 by Soffritti et al. The study's authors concluded that their results confirmed and reinforced their first experimental demonstration of aspartame’s multipotential carcinogenicity at a dose level close to the human ADI (acceptable daily intake). They also suggested that carcinogenic effects are increased when lifespan exposure to aspartame begins during foetal life.<ref>Soffritti, Morando, et al., [http://ehp03.niehs.nih.gov/article/fetchArticle.action?articleURI=info:doi/10.1289/ehp.10271 Life-Span Exposure to Low Doses of Aspartame Beginning during Prenatal Life Increases Cancer Effects in Rats], Environ Health Perspect (2007). 115:1293-1297. doi:10.1289/ehp.10271</ref><ref>Sarah Hills, [http://www.foodnavigator.com/Financial-Industry/EFSA-finds-no-reason-to-alter-aspartame-ADI EFSA finds no reason to alter aspartame ADI], FoodNavigator.com, 22-Apr-2009, accessed 23 Mar 2010</ref>  

Revision as of 15:36, 23 March 2010

Twenty-pound-notes.jpg This article is part of the Lobbying Portal, a sunlight project from Spinwatch.

Fallon Currie Consulting is a PR/lobbying firm.

Reassuring the public about the safety of aspartame

In 2000 Fallon Currie set up a website, Aspartame Information (http://www.aspartame-info.com), to give information to the public about the controversial artificial sweetener aspartame.[1]

In 2009 Ailbhe Fallon, managing director of Fallon-Currie, who described herself as a spokesperson for Aspartame Information, told FoodNavigator.com that a reassurance about the safety of aspartame from the EFSA "came as no surprise".[2] EFSA's assurance came in response to a study by the Cesare Maltoni Cancer Research Center of the European Ramazzini Foundation (ERF) published in June 2007 by Soffritti et al. The study's authors concluded that their results confirmed and reinforced their first experimental demonstration of aspartame’s multipotential carcinogenicity at a dose level close to the human ADI (acceptable daily intake). They also suggested that carcinogenic effects are increased when lifespan exposure to aspartame begins during foetal life.[3][4]

In a statement defending aspartame to Foodnavigator.com, an EFSA spokesman said:

Most of the lymphomas and leukaemias reported in the study appear to have developed in rats showing signs of chronic respiratory disease rather than being caused by their treatment with aspartame.
The increased incidence of mammary tumours is not considered indicative of a carcinogenic potential since the incidence of mammary tumours in female rats is rather high and varies considerably between carcinogenicity studies.
Moreover the increased incidence of mammary tumours in female rats reported in the study was not found in the previous ERF study, in which much higher doses of aspartame were tested.[5]

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  1. REGISTRY WHOIS FOR ASPARTAME-INFO.COM, WhoIs?, accessed 23 March 2010. Screengrab here
  2. Sarah Hills, EFSA finds no reason to alter aspartame ADI, FoodNavigator.com, 22-Apr-2009, accessed 23 Mar 2010
  3. Soffritti, Morando, et al., Life-Span Exposure to Low Doses of Aspartame Beginning during Prenatal Life Increases Cancer Effects in Rats, Environ Health Perspect (2007). 115:1293-1297. doi:10.1289/ehp.10271
  4. Sarah Hills, EFSA finds no reason to alter aspartame ADI, FoodNavigator.com, 22-Apr-2009, accessed 23 Mar 2010
  5. Sarah Hills, EFSA finds no reason to alter aspartame ADI, FoodNavigator.com, 22-Apr-2009, accessed 23 Mar 2010
  6. Sarah Hills, EFSA finds no reason to alter aspartame ADI, FoodNavigator.com, 22-Apr-2009, accessed 23 Mar 2010