Brian Basham

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Brian Basham is a controversial PR operative.

Basham worked for British Airways as part of its 'dirty tricks' campaing against Virgin Atlantic. They targeted Richard Branson, who:

claimed that BA's PR consultant, Brian Basham, had been undermining him and his company's reputation in the City and the press. Mr Branson confronted BA's non-executive directors about these "sharp business practises" in an open letter. They dismissed the allegations and said he was simply seeking publicity. [1]

Associates

Note

^ 1993: BA dirty tricks against Virgin cost £3m, BBC Online, On this day, 11 January.