Brewers of Europe

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The Brewers of Europe, founded in 1958, and based in Brussels, the organisation is the voice of the European brewing sector to the European institutions and international organisations. 20 EU Member States, plus Norway, Switzerland and Turkey constitute its membership. In short the Brewers of Europe is an interest group for the brewing industry with the intention of promoting its aims and objectives. Ultimately its role is to influence policy and protect the business interests of brewers across europe. [1]

Alcohol Industry & Science

The Brewers of Europe hired the Weinberg Group to counter any adverse business consequences of the report Alcohol in Europe by Dr Peter Anderson. Anderson noted that despite reviews which called his work important, accurate and impressive that "... the [Alcohol] industry has still been determined to present its own views as ‘evidence-based’. Between the release of our report and the final strategy, the Brewers of Europe paid for what they described as an ‘independent report . . .reviewed by an independent scientific panel’, a surprising claim given that the report’s co-ordinators say they help companies . . . to clear regulatory hurdles, and defend products in the courts and the media’. [2]

Martin McKee, a professor of public health, share Anderson's concerns. McKee criticized the Weinberg Group for writing a paper on alcohol regulation for the european alcohol industry. McKee said of the report:

"Its content is remarkably similar to the tobacco industry reports that contended there was insufficient evidence that its products caused any harm or that preventive measures would be effective. For example, it concludes that "there is not enough evidence to substantiate a link between alcohol advertising and consumption," which raises the question of why the industry spends so much money promoting its products, and that "violence is a subjective term which is fairly nebulous and elastic," a view unlikely to be shared by those scarred by bottles wielded by drunks. Now that the methods used by the tobacco industry have been exposed, few serious commentators believe what they say. Unfortunately, the alcohol industry seems to be going down the same path. European commissioners will miss a valuable opportunity to improve the health of their fellow citizens if they are taken in by the alcohol industry's arguments." [3].

Firms like Weinberg make no secret of their commitment to framing the scientific evidence to best suit the business case. This has serious consequences for evidence based policy. As McKee noted the European Commission"may be the victim of a carefully planned attack by representatives of the alcohol industry" various tactics were utilised by the industry in moves to minimise harm to their business from measure to control the growing levels of alcohol related harm in Europe [4].

Affiliations

The Brewers of Europe are members of the [5]:

Members

Austria

Belgium

Cyprus

Czech Republic

Denmark

Finland

France

Germany

Greece

Ireland

The Irish Brewers' Association

Italy

Lithuania

Luxembourg

Malta

Netherlands

Norway

Poland

Portugal

Spain

Sweden

Switzerland

Turkey

United Kingdom

[6]

References

  1. Brewers of Europe Website Organisation & Mission Last Accessed 28th June 2007
  2. Anderson & Baumberg Alcohol & Alcoholism Vol. 42, No. 1, pp. 1–2, 2007 THE EUROPEAN STRATEGY ON ALCOHOL: A LANDMARK AND A LESSON
  3. Martin McKee, BMJ Editorial, October 16th 2006 A European alcohol strategy Will the opportunity be missed? Last accessed December 4rd 2007
  4. Martin McKee, BMJ Editorial, October 16th 2006 A European alcohol strategy Will the opportunity be missed? Last accessed December 4rd 2007
  5. Europa Website Public Health Last Acessed 28th June 2007
  6. Brewers of Europe Website Members Last Acessed 1st July 2007