Globalisation:European Food Information Council: Dieticians vs Food and Drinks Insustry

As the process of globalisation continues to expand it becomes ever more difficult to find the truth behind companies. EUFIC, for example markets itself as a non-profit organisation aimed at improving the eating habits and food information available in order to aid the general public in making the right choices when it comes to foods. It has become common knowledge as the awareness of healthy eating increases, that certain foods come under the category of healthy and ‘good’ for you, whilst others fall under the opposite category. As EUFIC wishes to promote healthy food it would be fair to expect that any funders to the company would come from such organisations. This however is not the case, instead EUFIC funders include, Nestle, Mars and McDonalds. It would seem then that EUFIC is facing somewhat of a contradiction, not only is EUFIC funded but labels associated with the more unhealthy foods, but these companies have also come under much criticism for an array of different controversies. This page will outline the advice given by dieticians and health advisors against the information and marketing techniques deployed by the foods and drinks industry.