Ron Prosor

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"Israeli PR efforts in Britain have kicked up a notch since Prosor became ambassador two months ago." [1]

Israeli ambassador Ron Prosor is reported to be the 'brainchild' of an 'aggressive new strategy' in Britain with the aim of 'making Israel’s case more actively in the media and taking their message out of London'. Prosor was formerly director-general of Israel’s Foreign Ministry[2]

References

  1. Kaffiyeh-wearing protesters greet new Israeli U.K. Ambassador, Haaretz, 24th January 2008
  2. Frazer, J. (2007) Israel’s bold new UK strategy 14th December 2007. Accessed 2nd july 2008