Save Our Sugar
Save Our Sugar is an initiative that was created in 2012 by Tate & Lyle Sugars, one of Europe’s leading suppliers of sugar and sweetener products [1], in an attempt to bring transparency to the European Union debate on sugar and cane refining. At a time when negotiations for a revised Common Agricultural Policy (CAP) and the rules for the European sugar market will be altered save our sugar is working hard to ensure that cane refining is treated fairly in the EU. [2]
Contents
SAVEourSUGAR campaign
Save Our Sugar introduced the SAVEourSUGAR campaign in order to try and create a level playing field where cane and beet sugar can compete on an equal basis to help maintain, in the long-term, a sustainable European manufacturing business in both the period leading up to 2017 as well as post-2017 when the next phase of the sugar regime commences. [3]
People
Gerald Mason - Vice President: His current role at Tate & Lyle sees him co-ordinating Sugars work on strategy, and managing government relationships for the Sugars business. In particular he focuses on the legislation work to cover the key areas of the EU Sugar Regime, trade policy and renewable energy legislation. [4]
The most important aspect of his job is described as 'ensuring that policy developments do not threaten the Tate & Lyle Sugars business, whilst also flagging up opportunities they may bring.' [4]
Mason also represents Tate & Lyle Sugars at a number of trade associations including, the trade association of European sugar refiners.
Contact
- Gerald Mason - Vice President, EU Affairs & Strategy, Tate & Lyle Sugars
- Brussels +32 (2) 791 7680
- London: +44 (0) 20 7540 6625
- Mobile: +44 (0) 77 1773 8371
- Email: gerald.mason@tateandlylesugars.com
Notes
- ↑ Our Business Tate & Lyle Sugars, accessed 8 April 2015
- ↑ WHY THE SAVEOURSUGAR CAMPAIGN? Save Our Sugar, accessed 8 April 2015
- ↑ Our Campaign Save Our Sugar, accessed 8 April 2015
- ↑ 4.0 4.1 Press Contacts & Biographies Save our Sugar, accessed 9 April 2015
