Brian Basham

Brian Basham is a controversial PR operative.

Biographical note from 2006:

Brian Basham began his commercial life as a financial journalist he then founded the corporate communications business, the Broad Street Group, which he floated. He also founded Primrose Care, which he sold to BUPA. He is Chairman of the corporate services and research house Equity Development.

Broad Street Associates

John Coyle was a PR operative who worked with Brian Basham at Broad Street PR:

Johnny was a colossus who bestrode City PR in the 1980s. He built Broad Street Associates with Brian Basham and between them brought a new meaning to the contested takeover bids of that boom era. Johnny started half-a-dozen other PR companies, married and divorced many times, made two fortunes and lost them both, was declared bankrupt and probably made as many enemies as he did friends.^[1]

BA Dirty Tricks

Basham worked for British Airways as part of its 'dirty tricks' campaing against Virgin Atlantic. They targeted Richard Branson, who:

claimed that BA's PR consultant, Brian Basham, had been undermining him and his company's reputation in the City and the press. Mr Branson confronted BA's non-executive directors about these "sharp business practises" in an open letter. They dismissed the allegations and said he was simply seeking publicity. ^[2]

After PR

White Star Property Holdings Plc

Directorate Change

The Board of the Company announce that with effect from 11 September 2006 Brian Basham has agreed to be appointed as a Non-Executive director and Chairman of the Company.

Associates

• John Coyle
• Alan Parker
• Neil Hamilton the disgraced former Tory MP

Further Reading

http://search.ft.com/search/article.html?id=011221000251 http://www.investegate.co.uk/articlePrint.aspx?id=200203111407457447S

Notes

^ Coyle a tough player in corporate world, Profile Extra, CIPR web journal Publication Date : 30 June 2006 . ^ 1993: BA dirty tricks against Virgin cost £3m, BBC Online, On this day, 11 January. ^ WHITE STAR PROPERTY HOLDINGS PLC: Directorate Change 08.09.2006 12:55