Public Relations Online
Public Relations Online (PRO), a new (2005) UK forum designed to promote the role of the Internet in the PR industry, has launched this week.
The forum aims to educate the PR industry about the technologies and techniques needed to respond to the challenges of online communications. [1]
- 'A joint venture between brand audit specialists Market Sentinel and PR experts Immediate Future, Public Relations Online is a forum showcasing how brands can protect themselves and improve relationships with partners, customers and press by using new techniques such as web-monitoring, blogging, and search engine optimisation.'[2]