Difference between revisions of "Bulletin International"
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| + | [[Anthony Hayward]] 'began his career as a photojournalist. In 1989 he set up Bulletin International, a broadcast PR consultancy based in London. He founded [[The NewsMarket]] in 2000.'<ref>PR Week October 21, 2005 ASK THE EXPERTS SECTION: BROADCAST, Pg. 27</ref> | ||
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:Bulletin staff are banned from using ’VNR’ to describe what they do, and refer to ’broadcast’ projects instead. Apparently news editors will never admit to using VNRs, but are quite happy to say that they use ’company hand-out material’. <ref>[http://www.brandrepublic.com/News/105707/ FOCUS: BROADCAST PR - Transatlantic crossing - UK broadcast PROs are learning from their US counterparts]. by JULIETTE GARSIDE PR Week UK 28-Apr-00 </ref> | :Bulletin staff are banned from using ’VNR’ to describe what they do, and refer to ’broadcast’ projects instead. Apparently news editors will never admit to using VNRs, but are quite happy to say that they use ’company hand-out material’. <ref>[http://www.brandrepublic.com/News/105707/ FOCUS: BROADCAST PR - Transatlantic crossing - UK broadcast PROs are learning from their US counterparts]. by JULIETTE GARSIDE PR Week UK 28-Apr-00 </ref> | ||
Revision as of 20:09, 9 April 2008
Anthony Hayward 'began his career as a photojournalist. In 1989 he set up Bulletin International, a broadcast PR consultancy based in London. He founded The NewsMarket in 2000.'[1]
- Bulletin staff are banned from using ’VNR’ to describe what they do, and refer to ’broadcast’ projects instead. Apparently news editors will never admit to using VNRs, but are quite happy to say that they use ’company hand-out material’. [2]
Notes
- ↑ PR Week October 21, 2005 ASK THE EXPERTS SECTION: BROADCAST, Pg. 27
- ↑ FOCUS: BROADCAST PR - Transatlantic crossing - UK broadcast PROs are learning from their US counterparts. by JULIETTE GARSIDE PR Week UK 28-Apr-00
