Difference between revisions of "McGraw-Hill Education"
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==Lobbying for education reform== | ==Lobbying for education reform== | ||
McGraw-Hill promotes online learning. A former president and CEO at McGraw-Hill Education said of online learning: “With this new method and capability, all of a sudden you could see a teacher handling many more students … the productivity could double or triple”<ref>Valerie Strauss, [http://www.washingtonpost.com/blogs/answer-sheet/wp/2015/06/21/blended-learning-the-great-new-thing-or-the-great-new-hype Blended learning: The great new thing or the great new hype?], ''Washington Post'', 21 June 2015</ref> | McGraw-Hill promotes online learning. A former president and CEO at McGraw-Hill Education said of online learning: “With this new method and capability, all of a sudden you could see a teacher handling many more students … the productivity could double or triple”<ref>Valerie Strauss, [http://www.washingtonpost.com/blogs/answer-sheet/wp/2015/06/21/blended-learning-the-great-new-thing-or-the-great-new-hype Blended learning: The great new thing or the great new hype?], ''Washington Post'', 21 June 2015</ref> | ||
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| + | In 2014 McGraw-Hill Education hired [[Ogilvy Public Relations]] in the US to position the firm as a leader in the digital and adaptive learning technology spaces.<ref>[http://www.prweek.com/article/1316190/mcgraw-hill-education-taps-ogilvy-pr-aor McGraw-Hill Education taps Ogilvy PR as AOR], ''PR Week'', 7 October 2014</ref> | ||
==Lobbyists== | ==Lobbyists== | ||
Latest revision as of 22:18, 11 August 2015
McGraw-Hill Education is a digital learning company. It is one of the world's biggest education publishers, like Pearson, Houghton Mifflin Harcourt and Cengage Learning.
McGraw-Hill Education is owned by private equity firm, Apollo Global Management, which bought the business from McGraw-Hill Companies in March 2013 for $2.4 billion.[1]
Lobbying for education reform
McGraw-Hill promotes online learning. A former president and CEO at McGraw-Hill Education said of online learning: “With this new method and capability, all of a sudden you could see a teacher handling many more students … the productivity could double or triple”[2]
In 2014 McGraw-Hill Education hired Ogilvy Public Relations in the US to position the firm as a leader in the digital and adaptive learning technology spaces.[3]
Lobbyists
- Fleishman-Hillard lobbies for McGraw-Hill in Brussels[4]; it also registered McGraw-Hill as a UK lobbying client in 2009-10.
People
- David Levin, CEO
- Peter Cohen, group president US education
- Mark Dorman, president international and professional
- Teresa Martin-Retortillo, senior vice president of Strategy & Business Development; formerly of Bain & Company
- Stephen Laster, chief digital officer
- Heath Morrison, senior vice president of Government Affairs and Education Policy for McGraw-Hill Education.
Contacts
- Website: www.mheducation.com / www.mheducation.co.uk
References
- ↑ McGraw-Hill Education prepares for IPO - sources, Reuters, 30 April 2015
- ↑ Valerie Strauss, Blended learning: The great new thing or the great new hype?, Washington Post, 21 June 2015
- ↑ McGraw-Hill Education taps Ogilvy PR as AOR, PR Week, 7 October 2014
- ↑ Fleishman-Hillard, EU transparency register, accessed August 2015
