Estonian Association of Advertising Agencies

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NAME (DATE, PLACE Established)

(INTRODUCTORY INFORMATION) Organisation or Corporation introductory information, what they do/who they are Type of business, size, location,

History/background

Origins, details of significant mergers/acquisitions etc

Brands

Details of significant brands, and market share

Subsidiaries

Other businesses owned

People

Chief executive, board members, key people linked to the company or brand

Policy Positions

Company publications and public debates should be helpful here to determine company/industry policy positions if they are not explicitly stated

Political Connections

Membership of policy groups and relationships with policy makers, Politicians, Political Donations or endorsements Revolving door

Lobbying & PR

Firms used, Issues lobbied on, support from other corporations/ industries

Affiliations

Membership of Trade Associations, Industry Groups, Front Groups, Professional bodies, charitable foundations

CSR

CSR Initiatives, philanthropy, charitable donations or trusts

Controversies

Conflicts of interest, criticisms etc.

Other Resources

Other interesting profiles or articles on the individual

Contact

Contact details, only if already public information

References

All sources used