Difference between revisions of "Publicis"
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:The Groupe is structured around: | :The Groupe is structured around: | ||
| − | ::- Advertising, with 3 global networks (Publicis, Leo Burnett Worldwide and Saatchi & Saatchi Worldwide), 2 creative multi-hub networks (Fallon Worldwide and 49%-owned Bartle Bogle Hegarty), and regional agencies with a high creative profile. | + | ::- Advertising, with 3 global networks (Publicis, [[Leo Burnett Worldwide]] and [[Saatchi & Saatchi Worldwide]]), 2 creative multi-hub networks ([[Fallon Worldwide]] and 49%-owned [[Bartle Bogle Hegarty]]), and regional agencies with a high creative profile. |
| − | ::- Media buying and consultancy, with a No. 1 position worldwide through two major global networks (Starcom MediaVest Group and ZenithOptimedia), as well as Médias & Régies Europe (sale of advertising space). | + | ::- Media buying and consultancy, with a No. 1 position worldwide through two major global networks ([[Starcom MediaVest Group]] and [[ZenithOptimedia]]), as well as [[Médias & Régies Europe]] (sale of advertising space). |
::- Specialized Agencies and Marketing Services (SAMS), in particular direct marketing, public relations, events, corporate and financial communications, multicultural and healthcare communications. | ::- Specialized Agencies and Marketing Services (SAMS), in particular direct marketing, public relations, events, corporate and financial communications, multicultural and healthcare communications. | ||
Revision as of 13:02, 3 December 2005
The fourth largest communications groups in the world. From the Publicis Groupe website
- Publicis Groupe is the world's 4th largest communications group and ranks No. 3 in Europe and No. 4 in the US. Publicis Groupe is also the world's 2nd largest group in media buying and consultancy.
- The Groupe is structured around:
- - Advertising, with 3 global networks (Publicis, Leo Burnett Worldwide and Saatchi & Saatchi Worldwide), 2 creative multi-hub networks (Fallon Worldwide and 49%-owned Bartle Bogle Hegarty), and regional agencies with a high creative profile.
- - Media buying and consultancy, with a No. 1 position worldwide through two major global networks (Starcom MediaVest Group and ZenithOptimedia), as well as Médias & Régies Europe (sale of advertising space).
- - Specialized Agencies and Marketing Services (SAMS), in particular direct marketing, public relations, events, corporate and financial communications, multicultural and healthcare communications.
- The Groupe is present in 196 cities in 104 countries on 5 continents, with 36,384 employees.
- 2003 2004
- Revenues €3.86 billion €3.83 billion
- Operating Income €553 million €590 million
Website http://www.publicis.com/corporate/en/
Subsidiaries
- Capital MS&L - London
- MS&L - London
- Rowland Communications - London
