Difference between revisions of "Peter Wallis"

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[[Image:PeterYork.jpg|100px|right|thumb|Peter Wallis, AKA Peter York]]
 
[[Image:PeterYork.jpg|100px|right|thumb|Peter Wallis, AKA Peter York]]
Peter Wallis is the real name of 'style guru' [[Peter York]]. Wallis is well connected to New Labour and corporate elites. His [[SRU]] consultancy set up with [[Dennis Stevenson]] in the early 1970s is now owned by [[Brunswick Group]].
 
  
A biographical note on the Marketing Society website<ref>[http://web.archive.org/web/20070303073721/http://www.marketing-society.org.uk/main.asp?page=event-details&eventid=L-WS05005 past event details], Marketing Society website, accessed 3 August 2009</ref> lists some of his connections, including close links with New Labour uber-lobbyist [[Dennis Stevenson]]:
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Peter Wallis was co-founder of management consultancy [[SRU]] with [[Dennis Stevenson]]<ref>Peter York, [http://www.friezefoundation.org/biography/profile/peter_york/ Biography], ''The Frieze Foundation'', Accessed 07-August-2009</ref>. Wallis was appointed Chairman of the [[Department of Trade and Industry]] Committee in 1994. The committee was set up to examine the future of leisure in the UK as part of the [[British Government]]'s 'Foresight' initiative. [[Peter Mandelson]] worked as a consultant to SRU between 1990 and 1992.
  
:Peter York (Peter Wallis),  Chairman - Department of Trade & Industry. Peter Wallis has two parallel careers - as a management consultant and an author/broadcaster - and two names.
 
  
:As Peter Wallis he was the co-founder, with [[Dennis Stevenson|Lord Stevenson]] CBE (now Chairman of [[Pearson Plc]], [[Halifax]] plc and The [[Appointments Commission]]) of the management consultancy [[SRU]] Ltd, and during the 1980s developed the [[SRU Group]] of nine specialist business consultancies.
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==Peter York==
  
:In addition to a wide ranging experience advising major corporates, Government Departments and institutions in many sectors, Peter Wallis' particular specialism has been the commercial exploitation of cultural change and 'brand rehabilitation' - the redevelopment of brands and businesses that have lost positioning focus.
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Wallis is also well-known as Peter York, the writer, author and broadcaster on social styles and trends. He is a columnist for [[The Independent on Sunday]], [[Management Today]] and [[GQ]].  
  
:He has very considerable experience of 'elite' and up-market products and their branding communication strategies, from Dunhill to Waterford and including Harpers & Queen, World of Interiors, The Economist, The Financial Times, Jaegar, Tiffany, Mont Blanc, Liberty and private banker Coutts & Co.
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==Peter York==
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It is under his pseudonym Peter York that Wallis has made his most high-profile offerings, from writing the ''Sloane Ranger Handbook'' and being Style Editor of ''Harpers & Queen'' for 10 years, to financing ''[[Modern Review (London)|The Modern Review]]''.
  
:From 1987-1999 he was Chairman of the Media Consultancy [[Hydra Associates]].
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Emulating his hero, the American journalist  [[Tom Wolfe]], Peter published a series of essays in social and cultural observation in the magazine ''[[Harpers & Queen]]'' during the late 1970s. Written in the style of Wolfe's [[new journalism]], these were collected in the book ''Style Wars'' (1980). Following the enormous success of [[The Official Sloane Ranger Handbook]] (1982), itself an extension of such social observation, Peter became a sought-after media commentator on English social trends and traits. A further collection of essays, ''Modern Times'', was published in 1984. ''Peter York's Eighties'' (1995), co-authored with Charles Jennings, was both a book and a BBC television series.
  
:His experience of the financial services sector includes:
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''Dictators' Homes'' (2005), published in the US under the title ''Dictator Style: Lifestyles of the World's Most Colorful Despots'', explored the interior design favoured by dictators as a reflection of their despotic characters.
:* investment banks
 
:* corporate brokering
 
:* private client stockbrokers
 
:* high street retail banks
 
:* building societies
 
:* insurance businesses including pension specialists and health insurers
 
:* extensive Investor Relations research on behalf of his clients.
 
  
:In March 1994 Peter Wallis was appointed Chairman of a Department of Trade and Industry Committee examining the future of leisure in the UK as part of the British Government's 'Foresight' initiative.
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York wrote that "Rock and roll is the hamburger that ate the world." (The quote is from his essay 'Grey Hopes' (''Harpers and Queen'', 1978), collected in ''Style Wars'' (London, Sidwick and Jackson, 1980: p. 194)
  
:Peter is a member of Lord Puttnam's DfE Task Force to help recruit, re-moralise and retain teachers in primary and secondary education.
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==Publications==
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* ''Style Wars'' (1980)
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* ''[[The Official Sloane Ranger Handbook]]'' (1982)
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* ''Peter York's Eighties'' (1995), co-authored with Charles Jennings
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* ''Dictators' Homes'' (2005)
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* ''Cooler, Faster, More Expensive: the Return of the Sloane Ranger'' (2007), with Olivia Stewart-Liberty.
  
:He is also a member of the [[Britain Abroad Task Force]] to review the communication of the British 'brand' overseas.
 
 
:He is on the Members Council of the [[Tate Gallery]].
 
 
:Peter Wallis is also a non-executive director of [[MFI Plc]], the national furniture chain, and is Chairman of the [[St. Marylebone Society]].
 
 
:Under his other name of [[Peter York]] , author, broadcaster and journalist, he is known as a commentator on 'lifestyle' and social change:
 
 
:* he was Style Editor of [[Harpers and Queen]] for ten years
 
:* the Sloane Ranger Handbook - which he co-authored with Ann Barr - was the UK's biggest-selling trade book of the 1980s
 
:* he has written five other books on social/style/social change
 
:* he was the writer and presenter of Peter York's 80s, a six part BBC series with an accompanying BBC book.
 
:* he was a member of the Channel 4 'Power Commission' which nominated the 300 most powerful people in the UK in 1998, 1999 and 2000 and appeared in The Channel 4 programme 'The Power List'
 
 
:and
 
 
:* he is a columnist for The Independent on Sunday, GQ and Management Today
 
:* he writes and broadcasts for a variety of other media outlets.<ref>Marketing Society [http://web.archive.org/web/20070303073721/http://www.marketing-society.org.uk/main.asp?page=event-details&eventid=L-WS05005 Speakers: Peter Wallis],"Maybe it's because I'm a Londoner" Date: 26/05/2005 Time: 06.30pm Venue: London Zoo Theme: Panel Discussion about Marketing to 'Londoners', retrieved from the Internet Archive of 3 March 2007</ref>
 
  
 
==Notes==
 
==Notes==
 
<references/>
 
<references/>

Revision as of 14:22, 7 August 2009

Peter Wallis, AKA Peter York

Peter Wallis was co-founder of management consultancy SRU with Dennis Stevenson[1]. Wallis was appointed Chairman of the Department of Trade and Industry Committee in 1994. The committee was set up to examine the future of leisure in the UK as part of the British Government's 'Foresight' initiative. Peter Mandelson worked as a consultant to SRU between 1990 and 1992.


Peter York

Wallis is also well-known as Peter York, the writer, author and broadcaster on social styles and trends. He is a columnist for The Independent on Sunday, Management Today and GQ.

Peter York

It is under his pseudonym Peter York that Wallis has made his most high-profile offerings, from writing the Sloane Ranger Handbook and being Style Editor of Harpers & Queen for 10 years, to financing The Modern Review.

Emulating his hero, the American journalist Tom Wolfe, Peter published a series of essays in social and cultural observation in the magazine Harpers & Queen during the late 1970s. Written in the style of Wolfe's new journalism, these were collected in the book Style Wars (1980). Following the enormous success of The Official Sloane Ranger Handbook (1982), itself an extension of such social observation, Peter became a sought-after media commentator on English social trends and traits. A further collection of essays, Modern Times, was published in 1984. Peter York's Eighties (1995), co-authored with Charles Jennings, was both a book and a BBC television series.

Dictators' Homes (2005), published in the US under the title Dictator Style: Lifestyles of the World's Most Colorful Despots, explored the interior design favoured by dictators as a reflection of their despotic characters.

York wrote that "Rock and roll is the hamburger that ate the world." (The quote is from his essay 'Grey Hopes' (Harpers and Queen, 1978), collected in Style Wars (London, Sidwick and Jackson, 1980: p. 194)

Publications

  • Style Wars (1980)
  • The Official Sloane Ranger Handbook (1982)
  • Peter York's Eighties (1995), co-authored with Charles Jennings
  • Dictators' Homes (2005)
  • Cooler, Faster, More Expensive: the Return of the Sloane Ranger (2007), with Olivia Stewart-Liberty.


Notes

  1. Jump up Peter York, Biography, The Frieze Foundation, Accessed 07-August-2009