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− | The fourth largest communications groups in the world. From the [http://www.publicis.com/corporate/en/10000/11000.php Publicis Groupe website]
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− | :Publicis Groupe is the world's 4th largest communications group and ranks No. 3 in Europe and No. 4 in the US. Publicis Groupe is also the world's 2nd largest group in media buying and consultancy.
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− | :The Groupe is structured around:
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− | ::- Advertising, with 3 global networks (Publicis, [[Leo Burnett Worldwide]] and [[Saatchi & Saatchi Worldwide]]), 2 creative multi-hub networks ([[Fallon Worldwide]] and 49%-owned [[Bartle Bogle Hegarty]]), and regional agencies with a high creative profile.
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− | ::- Media buying and consultancy, with a No. 1 position worldwide through two major global networks ([[Starcom MediaVest Group]] and [[ZenithOptimedia]]), as well as [[Médias & Régies Europe]] (sale of advertising space).
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− | ::- Specialized Agencies and Marketing Services (SAMS), in particular direct marketing, public relations, events, corporate and financial communications, multicultural and healthcare communications.
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− | :The Groupe is present in 196 cities in 104 countries on 5 continents, with 36,384 employees.
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− | :::2003 2004
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− | :Revenues €3.86 billion €3.83 billion
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− | :Operating Income €553 million €590 million
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− | Website [http://www.publicis.com/corporate/en/ http://www.publicis.com/corporate/en/]
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− | ==Subsidiaries==
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− | *[[Capital MS&L]] - London
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− | *[[MS&L]] - London
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− | *[[Rowland Communications]] - London
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− | Publicis
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− | Bcom3
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− | Burrell Communications Group
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− | Fallon Worldwide
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− | Frankel & Co
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− | Nelson Communications
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− | Publicis Worldwide
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− | Publicis & Hal Riney
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− | Saatchi & Saatchi
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− | Leo Burnett
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− | D'Arcy Masius Benton & Bowles
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− | Manning Selvage & Lee
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− | Bartle Bogle Hegarty
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− | Starcom MediaVest
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− | Zenith Optimedia Group (75% held by Publicis, 25% held by Cordiant)
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− | Medicus Group
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− | Publicis Consultants
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− | Publicis Dialog
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− | Burrell, Conill
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− | Publicis Sanchez & Levitan
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− | Bromley Communications
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− | Lapiz
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− | New-A
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− | Vigilante
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− | Pangea
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− | Relay
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− | Publicis Prakit
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− | Publicis-Basic (Philippines)
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− | Publicis-Eureka (Singapore)
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− | Mojo Partners
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− | Publicis Capurro
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− | Publicis Unitros
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− | Hal Riney
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− | Evans Group
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− | Publicis Technology
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− | Casadevall-Pedren
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− | Publicis Welcomm (South Korea)
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− | Publicis Ad-link (China)
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− | Publicis Zen
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− | Publicis AMA
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− | Publicis CB
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− | Publi-graphics
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− | Publicis Dialog New York
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− | Gramercy Group
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− | Lobsenz/Stevens
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− | ==Further reading==
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− | Ivan Fallon, The Brothers: The Saatchi & Saatchi Story (Chicago: Contemporary 1989)
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− | Kevin Goldman Conflicting Accounts: The Creation and Crash of the Saatchi & Saatchi Advertising Empire (New York: Simon & Schuster 1997)
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− | Philip Kleinman's The Saatchi and Saatchi story (London: Weidenfeld & Nicolson 1989)
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− | Alison Fendley's Saatchi & Saatchi: The Inside Story (New York: Arcade 1996).
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− | Supercollector: A Critique of Charles Saatchi, (London: Ellipsis 2000) by Rita Hatton & John Walker.
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