Difference between revisions of "Cordiant Communications Group"
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==history== | ==history== | ||
| − | :Cordiant traces its origins to the agency founded by [[Ted Bates]] (1901-72) in New York in 1940 and the [[Saatchi & Saatchi]] agency founded in London in 1970 by [[Charles Saatchi]] (1943- ), [[Maurice Saatchi]] (1946- ) and [[Tim Bell]]. | + | :Cordiant traces its origins to the agency founded by [[Ted Bates]] (1901-72) in New York in 1940 and the [[Saatchi & Saatchi]] agency founded in London in 1970 by [[Charles Saatchi]] (1943-), [[Maurice Saatchi]] (1946-) and [[Tim Bell]]. |
:Saatchi grew into one of the world's largest advertising conglomerates during the 1980s, culminating in a bid for the UK [[Midland]] banking group, but came close to collapse after its expansion saddled the firm with huge debts. | :Saatchi grew into one of the world's largest advertising conglomerates during the 1980s, culminating in a bid for the UK [[Midland]] banking group, but came close to collapse after its expansion saddled the firm with huge debts. | ||