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PLMR is a political lobbying and media relations company with specialist public affairs, monitoring and crisis management expertise. It works internationally including in Wales, Scotland, Northern Ireland, Republic of Ireland, Europe and Australia.


In May 2011 it was reported that PLMR's managing director Kevin Craig was the Vice Chair of Governors of Durand Academy, one of his firm's fee paying clients. The school - funded largely from the public purse - has admitted paying over £199,000 to PLMR between April 2009 and December 2010.

Durand Academy is currently funding a libel action brought by current and former employees over three emails sent by the Chief Auditor of Lambeth Council. According to Index on Censorship, the school has ignored a freedom of information request for details of how much it is spending on the court action — but it is believed the costs may already have run into six figures. It concluded:

The case of Durand Academy raises serious questions both about the chilling effect of UK libel law, and the creeping encroachment of the “reputation management” industry into public life.[1]

In a May 2012 PRWeek promotional feature, Kevin Craig summed up PLMR's 'many' high points of 2011, which along with him winning 'Political Consultant of the Year' at the Public Affairs News awards, included:

attending the Cannes International Festival of Creativity and winning two Gold Lions for Best Media Relations and Best Public Affairs; successfully supporting HC-One - the company who took over 241 former Southern Cross homes by launching their new brand nationally; helping to secure £17M funding for our client to develop the first fully comprehensive secondary boarding school; winning a planning battle for the Ministry of Sound.[2]







According to PRWeek, PLMR's longest-held clients as of May 2012 were:


Address: Unit 1C The Plough Brewery, 516 Wandsworth Road, London, SW8 3JX
Tel:0207 6229529


  1. Richard Wilson, Libel in the Schoolyard, IndexonCensorship, 31 May 2011, accessed 8 June 2011
  2. PLMR Promotional feature, Tuesday, 01 May 2012, 11:07am,acc 26 April 2013
  3. Kathrine Bancroft, PLMR website, accessed 9 June 2011
  4. Team, PLMR, accessed 9 June 2011
  5. PLMR, Clients, website accessed 9 June 2011
  6. PLMR Promotional feature, Tuesday, 01 May 2012, 11:07am,acc 26 April 2013