Glover Park Group

Glover Park Group is a strategic consultant and public relations firm that claims to bridge the divide between "high-level strategy consultants who leave tactical implementation to clients and large public relations conglomerates that offer many services, but often lack the hands-on strategic experience that clients need'. They have offices in Washington and New York and provide services in Advocacy and Image Advertising, Corporate Communications, Issues and Crisis Management, Legislative Affairs, Media Relations, Public Affairs and Research.

On their website, Glover Park Group advertise their links with Government by stating that...

'Winning in Washington starts with knowing decision-makers and understanding the environment in which they operate. GPG’s Government Relations team has worked for and among opinion leaders, and we know how to reach them. Our experience, reputation, and relationships will allow your issues to be heard above the din of the legislative process'.

Attack on fuel-mileage standards

In May 2007, the Alliance of Automobile Manufacturers (AAM) launched an ad campaign "to stoke grassroots opposition to a Senate bill that would raise fuel standards for cars and trucks by 10 miles per gallon over the next 10 years," reported The Hill. "The auto group plans to spend at least $1 million on the ad buy, a spokesman said. ... Fuel mileage standards for automobiles are currently set at 27.5 miles per gallon, and have not been raised since 1990'.

The Glover Park Group designed the "series of radio spots and print ads" for AAM, which "will run in 10 states," reported AdWeek. The ads claimed that the Senate bill "would make drivers less safe because automakers would have to build smaller cars in order to conform to the mandate'.

Clients

• Pfizer