Difference between revisions of "Freud Communications"

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[[Freud Communications]] Limited is a PR company with offices in London, New York and Los Angeles. It was founded in July 3 1990 by [[Matthew Freud]]. It was  previously known as [[Jaystone PLC]].
 
[[Freud Communications]] Limited is a PR company with offices in London, New York and Los Angeles. It was founded in July 3 1990 by [[Matthew Freud]]. It was  previously known as [[Jaystone PLC]].
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== History ==
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*  The company was founded in 1990
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* In 1994, [[Freud Communications]] was sold to [[Abbott Mead Vickers]] (AMV) for a reported £10m
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* In 2001 [[Matthew Freud]] bought [[Freud Communications]] back  after AMV was taken over by [[Omnicom]] <ref> Ciar Byrne
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[http://www.independent.co.uk/news/media/freud-makes-acircpound14m-from-sale-of-his-pr-company-494387.html Freud makes £14m from sale of company] ''The Independent'',June 17 2005, Accessed December 20 2008</ref>
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* In 2005, [[Freud Communications]] was sold to the [[Publicis Groupe]]
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* In 2007 [[Freud Communications]] acquired the advertising firm  [[DFGW]]
  
  

Revision as of 19:22, 20 December 2008

Freud Communications Limited is a PR company with offices in London, New York and Los Angeles. It was founded in July 3 1990 by Matthew Freud. It was previously known as Jaystone PLC.


History


Advertising

In 2007 Freud Communications acquired the advertising firm DFGW. Freud was understood to have paid a negligible amount for the agency. Under the terms of the deal, DFGW will be absorbed into Freud and will move its 12-strong team from London's High Holborn to Freud's offices in Mortimer Street. The agency will trade as Freud Communications. [2]

Publicis Groupe

In 2005 Freud Communications became part of the Publicis Groupe[3] The Publicis Groupe bought 50.1% of the company. It is thought the deal was worth around £35 million of which £14m went to Matthew Freud. Freud is believed to have retained around two-thirds of the 49.9% not owned by Publicis.[4].


People

Lord Philip Gould is chairman. [5]


Contact Details

Company No. 02478112

55 Newman Street

London

W1T 3EB

Notes

  1. Ciar Byrne Freud makes £14m from sale of company The Independent,June 17 2005, Accessed December 20 2008
  2. Kunal Dutta Freud moves into advertisingCampaign May 18 2007,Accessed December 20 2008
  3. Publicis Groupe Annual Report 2005, Accessed December 4 2008
  4. Jennifer Whitehead "Publicis Groupe takes majority stake in Freud Communications", Brand Republic, June 17 2005. Accessed December 4 2008
  5. House of Lords Register of Members Interests, Accessed December 4 2008