European Platform on Diet, Physical Activity and Health

From Powerbase
Revision as of 12:54, 10 August 2009 by Claire Harkins (talk | contribs)
Jump to: navigation, search

European Platform on Diet, Physical Activity and Health is a multi-stakeholder forum set up in 2005 by the then European Health and Consumer Protection Commissioner Markos Kyprianou. The forum is intended to encourage interested parties to take initiatives aimed at fighting rising levels of obesity in Europe.


Food Undustry Contributions

In December 2007 Eleven major food and beverage companies announced their commitment to adressing the way in which they advertise their products to children.Rocco Renaldi of Landmark Europe is the spokesperson for the food companies which are: Burger King, Coca-Cola, Groupe Danone, Ferrero, General Mills, Kelloggs, Kraft, Mars, Nestle, PepsiCo, Unilever. [1]

References

  1. Press Release by Landmark Europe BRUSSELS, 11 December 2007 FOOD AND DRINK COMPANIES PLEDGE TO CHANGE ADVERTISING TO CHILDREN accessed 10th August 2009