Difference between revisions of "Asper Institute for New Media Diplomacy"

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::The program wishes to create a professional group of 15 outstanding students within the IDC, interested in promoting Israeli advocacy using new media tools, who can serve as the new young team presenting Israel at its best. After receiving a short yet advanced training program, the group will be expected to be on call ready to provide credible, first hand information on their experiences in Israel. The 15 media-trained students will focus their messaging on the public’s interest in Israel beyond the conflict.  They will speak to the Israeli and foreign press, business and community leaders, and groups of students from all over the world with the aim to impact them to advocate for Israel.<ref>[http://portal.idc.ac.il/en/schools/Communications/research/asper/Research/Pages/AsperFellows.aspx Asper Fellows Program], Asper Institute for New Media Diplomacy, Sammy Ofer School of Communication, IDC Herzliya, 22 June 2009.</ref>
 
::The program wishes to create a professional group of 15 outstanding students within the IDC, interested in promoting Israeli advocacy using new media tools, who can serve as the new young team presenting Israel at its best. After receiving a short yet advanced training program, the group will be expected to be on call ready to provide credible, first hand information on their experiences in Israel. The 15 media-trained students will focus their messaging on the public’s interest in Israel beyond the conflict.  They will speak to the Israeli and foreign press, business and community leaders, and groups of students from all over the world with the aim to impact them to advocate for Israel.<ref>[http://portal.idc.ac.il/en/schools/Communications/research/asper/Research/Pages/AsperFellows.aspx Asper Fellows Program], Asper Institute for New Media Diplomacy, Sammy Ofer School of Communication, IDC Herzliya, 22 June 2009.</ref>
  
==NoCamels==
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===NoCamels===
 
[[NoCamels]] is a 'new media diplomacy' project supported by the Asper Institute and produced by students from the [[Sammy Ofer School of Communications]] at [[IDC Herzliya]].<ref>[http://nocamels.com/about/ About], NoCamels.com, accessed 22 June 2009.</ref>  
 
[[NoCamels]] is a 'new media diplomacy' project supported by the Asper Institute and produced by students from the [[Sammy Ofer School of Communications]] at [[IDC Herzliya]].<ref>[http://nocamels.com/about/ About], NoCamels.com, accessed 22 June 2009.</ref>  
  

Revision as of 20:37, 22 June 2009

The Asper Institute for New Media Diplomacy is a research institute at the Sammy Ofer School of Communications of the IDC Herzliya in Israel.[1]

The Institute was founded in June 2007, with a grant from the Asper Foundation, which issued a joint statement with the IDC Herzliya describing the role envisaged for the new body:

Established through a generous donation by The Asper Foundation, The Asper Institute for New Media Diplomacy focuses on the study and use of new media technologies in telling Israel's story to the world. The unique capabilities of these technologies allow innovative depiction of Israel from new and different perspectives. The Asper Institute also provides workshops on creating effective new media advocacy campaigns and works with students in producing video, audio and written content about various aspects of life in Israel for use in new media channels such as the blogosphere, virtual worlds, social networks, computer games, pod casts and more.[2]

Visits

According to the IDC Herzliya website groups including Birthright, Hillel, AIPAC, March of the Living, AJC, UJC among others have planned visits the Asper Institute over the course of 2008 and 2009.[3]

Projects

Asper Media Fellows Program

The Asper Media Fellows Program is part of IDC Herzliya's international programme according to the Institute's website.

The program wishes to create a professional group of 15 outstanding students within the IDC, interested in promoting Israeli advocacy using new media tools, who can serve as the new young team presenting Israel at its best. After receiving a short yet advanced training program, the group will be expected to be on call ready to provide credible, first hand information on their experiences in Israel. The 15 media-trained students will focus their messaging on the public’s interest in Israel beyond the conflict. They will speak to the Israeli and foreign press, business and community leaders, and groups of students from all over the world with the aim to impact them to advocate for Israel.[4]

NoCamels

NoCamels is a 'new media diplomacy' project supported by the Asper Institute and produced by students from the Sammy Ofer School of Communications at IDC Herzliya.[5]

Aimed with our values - authentic intimacy flavored with cynical humor - our goal is to expose and project different sides of Israel comparing to those the news/ political media normally choose to cover. We do that by creating short, “made-for-internet” videos covering, interviewing and learning the behind the scenes of the innovation culture which is so unique to Israel.[6]

NoCamels content is distributed via its own website and other video hubs such as Youtube etc.[7]

Notes

  1. Sammy Ofer School of Communcations, IDC Herzliya, accessed 22 June 2009.
  2. Official Opening of the Asper Institute for New Media Diplomacy (pdf), Asper Foundation, 4 June 2007.
  3. Groups and Missions, Asper Institute for New Media Diplomacy, Sammy Ofer School of Communications, IDC Herzliya, accessed 22 June 2009.
  4. Asper Fellows Program, Asper Institute for New Media Diplomacy, Sammy Ofer School of Communication, IDC Herzliya, 22 June 2009.
  5. About, NoCamels.com, accessed 22 June 2009.
  6. About, NoCamels.com, accessed 22 June 2009.
  7. About, NoCamels.com, accessed 22 June 2009.