https://powerbase.info/index.php?action=history&feed=atom&title=Jo%C3%ABl_Br%C3%A9e Joël Brée - Revision history 2026-09-02T05:10:07Z Revision history for this page on the wiki MediaWiki 1.35.14 https://powerbase.info/index.php?title=Jo%C3%ABl_Br%C3%A9e&diff=73979&oldid=prev Mary Spowart at 09:19, 19 January 2009 2009-01-19T09:19:25Z <p></p> <table class="diff diff-contentalign-left diff-editfont-monospace" data-mw="interface"> <col class="diff-marker" /> <col class="diff-content" /> <col class="diff-marker" /> <col class="diff-content" /> <tr class="diff-title" lang="en"> <td colspan="2" style="background-color: #fff; color: #202122; text-align: center;">← Older revision</td> <td colspan="2" style="background-color: #fff; color: #202122; text-align: center;">Revision as of 09:19, 19 January 2009</td> </tr><tr><td colspan="2" class="diff-lineno" id="mw-diff-left-l43" >Line 43:</td> <td colspan="2" class="diff-lineno">Line 43:</td></tr> <tr><td class='diff-marker'> </td><td style="background-color: #f8f9fa; 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font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #ffe49c; vertical-align: top; white-space: pre-wrap;"><div>[[Category:Academics]]</div></td><td class='diff-marker'>+</td><td style="color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #a3d3ff; vertical-align: top; white-space: pre-wrap;"><div>[[Category:Academics<ins class="diffchange diffchange-inline">|Brée, Joël</ins>]]</div></td></tr> <tr><td class='diff-marker'> </td><td style="background-color: #f8f9fa; color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #eaecf0; vertical-align: top; white-space: pre-wrap;"><div>[[Category:Foodspin Scientists]]</div></td><td class='diff-marker'> </td><td style="background-color: #f8f9fa; color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #eaecf0; vertical-align: top; white-space: pre-wrap;"><div>[[Category:Foodspin Scientists]]</div></td></tr> </table> Mary Spowart https://powerbase.info/index.php?title=Jo%C3%ABl_Br%C3%A9e&diff=73128&oldid=prev Mary Spowart at 14:46, 11 January 2009 2009-01-11T14:46:43Z <p></p> <table class="diff diff-contentalign-left diff-editfont-monospace" data-mw="interface"> <col class="diff-marker" /> <col class="diff-content" /> <col class="diff-marker" /> <col class="diff-content" /> <tr class="diff-title" lang="en"> <td colspan="2" style="background-color: #fff; color: #202122; text-align: center;">← Older revision</td> <td colspan="2" style="background-color: #fff; color: #202122; text-align: center;">Revision as of 14:46, 11 January 2009</td> </tr><tr><td colspan="2" class="diff-lineno" id="mw-diff-left-l43" >Line 43:</td> <td colspan="2" class="diff-lineno">Line 43:</td></tr> <tr><td class='diff-marker'> </td><td style="background-color: #f8f9fa; color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #eaecf0; vertical-align: top; white-space: pre-wrap;"><div>&lt;references/&gt;</div></td><td class='diff-marker'> </td><td style="background-color: #f8f9fa; color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #eaecf0; vertical-align: top; white-space: pre-wrap;"><div>&lt;references/&gt;</div></td></tr> <tr><td class='diff-marker'> </td><td style="background-color: #f8f9fa; color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #eaecf0; vertical-align: top; white-space: pre-wrap;"></td><td class='diff-marker'> </td><td style="background-color: #f8f9fa; color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #eaecf0; vertical-align: top; white-space: pre-wrap;"></td></tr> <tr><td class='diff-marker'>−</td><td style="color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #ffe49c; vertical-align: top; white-space: pre-wrap;"><div>[[Category:<del class="diffchange diffchange-inline">?</del>]]</div></td><td class='diff-marker'>+</td><td style="color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #a3d3ff; vertical-align: top; white-space: pre-wrap;"><div>[[Category:<ins class="diffchange diffchange-inline">Academics]]</ins></div></td></tr> <tr><td colspan="2"> </td><td class='diff-marker'>+</td><td style="color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #a3d3ff; vertical-align: top; white-space: pre-wrap;"><div><ins class="diffchange diffchange-inline">[[Category:Foodspin Scientists</ins>]]</div></td></tr> </table> Mary Spowart https://powerbase.info/index.php?title=Jo%C3%ABl_Br%C3%A9e&diff=73127&oldid=prev Mary Spowart at 14:45, 11 January 2009 2009-01-11T14:45:41Z <p></p> <p><b>New page</b></p><div>==Background==<br /> Joël Brée is Professor at the University of Caen (Director of the research centre CIME - Caen Innovation Marché Entreprise) &amp; Professor at the Rouen Graduate School of Management (Head of the Marketing Department) in France.<br /> <br /> <br /> ==Biographical Information==<br /> ===History===<br /> <br /> ===Current activities===<br /> <br /> Bree's research focusses on children as consumers, sensorial marketing (perception of music, perfumes, colours ...) and ways of advertising persuasion (cognitive and affective ones). <br /> <br /> ==Views==<br /> <br /> ==Affiliations==<br /> <br /> * Member of the [[Advertising Education Forum]], Academic Network&lt;ref&gt;Advertising Education Forum [http://www.aeforum.org/academics/ AEF Academic Network (AAN)], accessed 1 August 2007.&lt;/ref&gt;<br /> <br /> ==Publications, Contact, Resources and Notes== <br /> <br /> ===Publications===<br /> <br /> * Les enfants, la consommation, et le marketing,Collection Gestion, Presses Universitaires de France, Paris, May 1993.<br /> * L'enfant et le processus de consommation : l'utilisation des attributs &quot;marque, prix et prime&quot; dans l'acte d'achat (1987), Recherche et Applications en Marketing, 2-2, 1-29.<br /> * Quelques problèmes de choix d'échelles pour mesurer les attitudes chez les enfants (1991), Recherche et Applications en Marketing, 6-4, 27-58.<br /> * Les personnages, éléments de reconnaissance des marques par les enfants (1994) [co-author Jean-Jack Cegarra], Revue Française du Marketing, 146, 17-35.<br /> * Consommer, çà s'apprend (1995) , Réussir Education, Special Issue &quot;Enfance et consommation&quot;, 28, May, 7-8.<br /> * Banister E N, Booth G J, 2004, 'Tastes, Distastes and Disgusts: Young Consumers Positive and Negative Experiences of Food', Advances in Consumer Research, vol XXX1.<br /> * The Impact of Children's Affective Reactions Elicited by Commercials on Attitudes toward the Advertisement and the Brand (1997) [co-author Christian Derbaix], International Journal of Research in Marketing, 14-3, 207-229.<br /> * La consommation au centre de l’univers des enfants (2002), Vues d’enfance, n° 31, Automne, 18-23<br /> * Marketing, enfants et obésité (2005) Enfance et psy, 1er trimestre, issue : march<br /> * Le kid marketing (editor of a collective book)Collection “Fonctions de l’entreprise”, Dunod, Paris (issue : end of 2005) <br /> <br /> <br /> ===Contact=== <br /> :Address:<br /> :Phone:<br /> :Email:bree@iae.unicaen.fr<br /> :Website: <br /> <br /> ===Resources=== <br /> <br /> ===Notes===<br /> &lt;references/&gt;<br /> <br /> [[Category:?]]</div> Mary Spowart