Brewers of Europe - Revision history

Claire Harkins: /* References */

2012-05-14T09:01:29Z

References

Claire Harkins at 16:37, 21 September 2009

2009-09-21T16:37:18Z

Claire Robinson at 16:05, 3 February 2009

2009-02-03T16:05:28Z

Claire Robinson at 16:05, 3 February 2009

2009-02-03T16:05:08Z

Claire Robinson at 16:01, 3 February 2009

2009-02-03T16:01:36Z

Claire Robinson: /* Responsible consumption */

2009-02-03T15:56:45Z

Responsible consumption

Claire Robinson: /* Communications of Responsible Consumption */

2009-02-03T15:56:17Z

Communications of Responsible Consumption

Claire Robinson at 15:41, 3 February 2009

2009-02-03T15:41:50Z

Claire Robinson at 15:28, 3 February 2009

2009-02-03T15:28:25Z

Claire Harkins: /* References */

2008-06-07T22:57:09Z

References

@@ Line 92: / Line 92: @@
 ==References==
 <references/>
-[[Category:Alcohol Industry]][[category:Alcohol Lobby Groups]][[Category:Alcohol]]
+[[Category:Alcohol Industry]][[category:Alcohol Lobby Groups]][[Category:Alcohol]][[Category:Alcohol Industry in the EU]]

@@ Line 1: / Line 1: @@
 The '''Brewers of Europe''' is a trade and lobbying organisation for the European brewing sector. It was founded in 1958 and is based in Brussels. It has members in twenty EU states, plus Norway, Switzerland and Turkey. Ultimately its role is to influence policy and protect the business interests of brewers across Europe.<ref>Brewers of Europe Website [http://www.brewersofeurope.org/asp/about_us/about_us.asp Organisation & Mission] Accessed 28 June 2007</ref>
@@ Line 27: / Line 28: @@
 ==Alcohol industry and science==
 The [[Brewers of Europe]] hired the [[Weinberg Group]] to counter any adverse business consequences of the report "Alcohol in Europe" by Dr [[Peter Anderson]].  Anderson noted that despite reviews which called his work important, accurate and impressive that "... the [Alcohol] industry has still been determined to present its own views as ‘evidence-based’. Between the release of our report and the final strategy, the Brewers of Europe paid for what they described as an ‘independent report . . .reviewed by an independent scientific panel’, a surprising
-claim given that the report’s co-ordinators say they help companies . . . to clear regulatory hurdles, and defend products in the courts and the media’. <ref> Anderson & Baumberg, Alcohol & Alcoholism Vol. 42, No. 1, pp. 1–2, 2007 THE EUROPEAN STRATEGY ON ALCOHOL: A LANDMARK AND A LESSON </ref>
+claim given that the report’s coordinators say they help companies . . . to clear regulatory hurdles, and defend products in the courts and the media’. <ref> Anderson & Baumberg, Alcohol & Alcoholism Vol. 42, No. 1, pp. 1–2, 2007 THE EUROPEAN STRATEGY ON ALCOHOL: A LANDMARK AND A LESSON </ref>
 Martin McKee, a professor of public health, shares Anderson's concerns. McKee criticized the Weinberg Group for writing a paper on alcohol regulation for the european alcohol industry. McKee said of the report:

@@ Line 11: / Line 11: @@
 *To promote independent self-regulation as an effective and credible alternative to the consumption control approach
-*To fight excise distortions throughout Europe <ref>"[http://www.brewersofeurope.org/asp/about_us/about_us.asp About Us]", The Brewers of Europe website, accessed February 2009.</ref>
+*To fight excise distortions throughout Europe.<ref>"[http://www.brewersofeurope.org/asp/about_us/about_us.asp About Us]", The Brewers of Europe website, accessed February 2009.</ref>
 == Commercial freedom and self-regulation ==

← Older revision		Revision as of 16:05, 3 February 2009
Line 1:		Line 1:
	The '''Brewers of Europe''' is a trade and lobbying organisation for the European brewing sector. It was founded in 1958 and is based in Brussels. It has members in twenty EU states, plus Norway, Switzerland and Turkey. Ultimately its role is to influence policy and protect the business interests of brewers across Europe.<ref>Brewers of Europe Website [http://www.brewersofeurope.org/asp/about_us/about_us.asp Organisation & Mission] Accessed 28 June 2007</ref>		The '''Brewers of Europe''' is a trade and lobbying organisation for the European brewing sector. It was founded in 1958 and is based in Brussels. It has members in twenty EU states, plus Norway, Switzerland and Turkey. Ultimately its role is to influence policy and protect the business interests of brewers across Europe.<ref>Brewers of Europe Website [http://www.brewersofeurope.org/asp/about_us/about_us.asp Organisation & Mission] Accessed 28 June 2007</ref>
		+
		+	The Brewers of Europe lists its priorities as follows:
		+
		+	*To advocate moderate and responsible beer consumption as part of a balanced, healthy and social life style
		+
		+	*To promote initiatives and campaigns to inform consumers of the benefits of moderate beer consumption and the risk of alcohol abuse
		+
		+	*To support and initiate continued independent scientific research into the relationship between beer consumption, health and behaviour and into issues relating to quality and safety throughout the supply chain
		+
		+	*To promote independent self-regulation as an effective and credible alternative to the consumption control approach
		+
		+	*To fight excise distortions throughout Europe <ref>"[http://www.brewersofeurope.org/asp/about_us/about_us.asp About Us]", The Brewers of Europe website, accessed February 2009.</ref>

	== Commercial freedom and self-regulation ==		== Commercial freedom and self-regulation ==

← Older revision		Revision as of 16:01, 3 February 2009
Line 1:		Line 1:
−	The '''Brewers of Europe''' is ~~the main~~ trade and lobbying organisation for the European brewing sector. It was founded in 1958 and is based in Brussels. It has members in twenty EU states, plus Norway, Switzerland and Turkey. Ultimately its role is to influence policy and protect the business interests of brewers across Europe.<ref>Brewers of Europe Website [http://www.brewersofeurope.org/asp/about_us/about_us.asp Organisation & Mission] Accessed 28 June 2007</ref>	+	The '''Brewers of Europe''' is a trade and lobbying organisation for the European brewing sector. It was founded in 1958 and is based in Brussels. It has members in twenty EU states, plus Norway, Switzerland and Turkey. Ultimately its role is to influence policy and protect the business interests of brewers across Europe.<ref>Brewers of Europe Website [http://www.brewersofeurope.org/asp/about_us/about_us.asp Organisation & Mission] Accessed 28 June 2007</ref>

	== Commercial freedom and self-regulation ==		== Commercial freedom and self-regulation ==

@@ Line 11: / Line 11: @@
 One of the initiatives of the [[Worldwide Brewing Alliance]] is the French website www.reperes-alcool.com <ref>French Reperes-Alcool Website [http://www.reperes-alcool.com www.reperes-alcool.com] Accessed 18.03.08</ref> in 2006, which is described as:
-:The first website made by beer producers to inform people about the World Health Organisation’s
+:The first website made by beer producers to inform people about the World Health Organisation’s (WHO) recommendations on responsible consumption of alcoholic beverages: no more than 2 unitsIII for women, 3 for men per diem and none in a few instances (pregnancy, childhood, etc). The website was launched in the national daily press with an advertising campaign to publicise the site and to remind people to enjoy beer with responsibility.<ref>Global Social Responsibility Initiatives: An initiative of the Worldwide Brewing Alliance Published: 5/10/2007 [http://www.brewersofeurope.org/asp/publications/publications.asp Brewers of Europe Publications] Accessed 19.03.08</ref>
 ==Alcohol industry and science==

@@ Line 5: / Line 5: @@
 The World Health Organisation and the European Commission have put pressure on the Brewers of Europe to ensure that the alcohol industry does not direct advertising at young people or encourage excessive and harmful use of alcohol. In reaction to this, Brewers of Europe imposed a policy of self-regulation. The policy says that members have to ensure that their commercial advertisements do not encourage underage drinkers or misuse of alcohol. To ensure that none of their members were advertising in an unethical manner, all advertising literature was reviewed regardless as to whether it had been subject to complaints or not. This process was made possible with the help of the European Advertising Standards Alliance (EASA). The majority of adverts reviewed were in the UK and in Germany.<ref>"[http://www.brewersofeurope.org/docs/publications/guidelines.pdf Briefing Document on Beer Advertising in Europe]", The Brewers of Europe, 2007, accessed February 2009</ref>
-== Communications of Responsible Consumption ==
+==Responsible consumption==
-Brewers of Europe are involved in the Worldwide Brewing Alliance and as such take part in worldwide initiatives that are designed to forward the ideal of the organisation as a whole. An example would be the creation of the French website www.reperes-alcool.com <ref>  French Reperes-Alcool Website [http://www.reperes-alcool.com www.reperes-alcool.com]Accessed 18.03.08 </ref> in 2006, which is described as:
+Brewers of Europe is a member of the [[Worldwide Brewing Alliance]] and as such takes part in worldwide initiatives that are designed to forward the ideal of the organisation as a whole. An example would be the notion of "responsible consumption", which promotes the idea that the problems associated with alcohol are due to "misuse" of the product (and therefore the responsibility of the consumer rather than the producer).<ref>"[http://www.brewersofeurope.org/asp/publications/publications.asp Worldwide Brewing Alliance: Global Social Responsibility Initiatives]", Worldwide Brewing Alliance, 2007, p. 3.</ref>
 :The first website made by beer producers to inform people about the World Health Organisation’s
@@ Line 13: / Line 15: @@
 unitsIII for women, 3 for men per diem and none in a few instances (pregnancy, childhood, etc).
 The website was launched in the national daily press with an advertising campaign to publicise
-the site and to remind people to enjoy beer with responsibility.<ref>Global Social Responsibility Initiatives: An initiative of the Worldwide Brewing Alliance Published: 5/10/2007 [http://www.brewersofeurope.org/asp/publications/publications.asp Brewers of Europe Publications] Accessed 19.03.08 </ref>
+the site and to remind people to enjoy beer with responsibility.<ref>Global Social Responsibility Initiatives: An initiative of the Worldwide Brewing Alliance Published: 5/10/2007 [http://www.brewersofeurope.org/asp/publications/publications.asp Brewers of Europe Publications] Accessed 19.03.08</ref>
 ==Alcohol industry and science==

← Older revision		Revision as of 15:41, 3 February 2009
Line 1:		Line 1:
	The '''Brewers of Europe''' is the main trade and lobbying organisation for the European brewing sector. It was founded in 1958 and is based in Brussels. It has members in twenty EU states, plus Norway, Switzerland and Turkey. Ultimately its role is to influence policy and protect the business interests of brewers across Europe.<ref>Brewers of Europe Website [http://www.brewersofeurope.org/asp/about_us/about_us.asp Organisation & Mission] Accessed 28 June 2007</ref>		The '''Brewers of Europe''' is the main trade and lobbying organisation for the European brewing sector. It was founded in 1958 and is based in Brussels. It has members in twenty EU states, plus Norway, Switzerland and Turkey. Ultimately its role is to influence policy and protect the business interests of brewers across Europe.<ref>Brewers of Europe Website [http://www.brewersofeurope.org/asp/about_us/about_us.asp Organisation & Mission] Accessed 28 June 2007</ref>
		+
		+	== Commercial freedom and self-regulation ==
		+
		+	The World Health Organisation and the European Commission have put pressure on the Brewers of Europe to ensure that the alcohol industry does not direct advertising at young people or encourage excessive and harmful use of alcohol. In reaction to this, Brewers of Europe imposed a policy of self-regulation. The policy says that members have to ensure that their commercial advertisements do not encourage underage drinkers or misuse of alcohol. To ensure that none of their members were advertising in an unethical manner, all advertising literature was reviewed regardless as to whether it had been subject to complaints or not. This process was made possible with the help of the European Advertising Standards Alliance (EASA). The majority of adverts reviewed were in the UK and in Germany.<ref>"[http://www.brewersofeurope.org/docs/publications/guidelines.pdf Briefing Document on Beer Advertising in Europe]", The Brewers of Europe, 2007, accessed February 2009</ref>
		+
		+	== Communications of Responsible Consumption ==
		+
		+	Brewers of Europe are involved in the Worldwide Brewing Alliance and as such take part in worldwide initiatives that are designed to forward the ideal of the organisation as a whole. An example would be the creation of the French website www.reperes-alcool.com <ref> French Reperes-Alcool Website [http://www.reperes-alcool.com www.reperes-alcool.com]Accessed 18.03.08 </ref> in 2006, which is described as:
		+
		+	:The first website made by beer producers to inform people about the World Health Organisation’s
		+	(WHO) recommendations on responsible consumption of alcoholic beverages: no more than 2
		+	unitsIII for women, 3 for men per diem and none in a few instances (pregnancy, childhood, etc).
		+	The website was launched in the national daily press with an advertising campaign to publicise
		+	the site and to remind people to enjoy beer with responsibility.<ref>Global Social Responsibility Initiatives: An initiative of the Worldwide Brewing Alliance Published: 5/10/2007 [http://www.brewersofeurope.org/asp/publications/publications.asp Brewers of Europe Publications] Accessed 19.03.08 </ref>

	==Alcohol industry and science==		==Alcohol industry and science==

@@ Line 1: / Line 1: @@
-The [[Brewers of Europe]], founded in 1958, and based in Brussels, the organisation is the voice of the European brewing sector to the European institutions and international organisations.  20 EU Member States, plus Norway, Switzerland and Turkey constitute its membership.  In short the [[Brewers of Europe]] is an interest group for the brewing industry with the intention of promoting its aims and objectives.  Ultimately its role is to influence policy and protect the business interests of brewers across europe. <ref> Brewers of Europe Website [http://www.brewersofeurope.org/asp/about_us/about_us.asp Organisation & Mission] Last Accessed 28th June 2007 </ref>
+The '''Brewers of Europe''' is the main trade and lobbying organisation for the European brewing sector. It was founded in 1958 and is based in Brussels. It has members in twenty EU states, plus Norway, Switzerland and Turkey. Ultimately its role is to influence policy and protect the business interests of brewers across Europe.<ref>Brewers of Europe Website [http://www.brewersofeurope.org/asp/about_us/about_us.asp Organisation & Mission] Accessed 28 June 2007</ref>
-==Alcohol Industry & Science==
+==Alcohol industry and science==
-The [[Brewers of Europe]] hired the [[Weinberg Group]] to counter any adverse business consequences of the report Alcohol in Europe by Dr [[Peter Anderson]].  Anderson noted that despite reviews which called his work important, accurate and impressive that "... the [Alcohol] industry has still been determined to present its own views as ‘evidence-based’. Between the release of our report and the final strategy, the Brewers of Europe paid for what they described as an ‘independent report . . .reviewed by an independent scientific panel’, a surprising
+The [[Brewers of Europe]] hired the [[Weinberg Group]] to counter any adverse business consequences of the report "Alcohol in Europe" by Dr [[Peter Anderson]].  Anderson noted that despite reviews which called his work important, accurate and impressive that "... the [Alcohol] industry has still been determined to present its own views as ‘evidence-based’. Between the release of our report and the final strategy, the Brewers of Europe paid for what they described as an ‘independent report . . .reviewed by an independent scientific panel’, a surprising
-claim given that the report’s co-ordinators say they help companies . . . to clear regulatory hurdles, and defend products in the courts and the media’. <ref> Anderson & Baumberg Alcohol & Alcoholism Vol. 42, No. 1, pp. 1–2, 2007 THE EUROPEAN STRATEGY ON ALCOHOL: A LANDMARK AND A LESSON </ref>
+claim given that the report’s co-ordinators say they help companies . . . to clear regulatory hurdles, and defend products in the courts and the media’. <ref> Anderson & Baumberg, Alcohol & Alcoholism Vol. 42, No. 1, pp. 1–2, 2007 THE EUROPEAN STRATEGY ON ALCOHOL: A LANDMARK AND A LESSON </ref>
-Martin McKee, a professor of public health, share Anderson's concerns. McKee criticized the Weinberg Group for writing a paper on alcohol regulation for the european alcohol industry. McKee said of the report:
+Martin McKee, a professor of public health, shares Anderson's concerns. McKee criticized the Weinberg Group for writing a paper on alcohol regulation for the european alcohol industry. McKee said of the report:
-: "Its content is remarkably similar to the tobacco industry reports that contended there was insufficient evidence that its products caused any harm or that preventive measures would be effective. For example, it concludes that "there is not enough evidence to substantiate a link between alcohol advertising and consumption," which raises the question of why the industry spends so much money promoting its products, and that "violence is a subjective term which is fairly nebulous and elastic," a view unlikely to be shared by those scarred by bottles wielded by drunks.  Now that the methods used by the tobacco industry have been exposed, few serious commentators believe what they say. Unfortunately, the alcohol industry seems to be going down the same path. European commissioners will miss a valuable opportunity to improve the health of their fellow citizens if they are taken in by the alcohol industry's arguments." <ref> Martin McKee, BMJ Editorial, October 16th 2006 [http://www.bmj.com/cgi/content/full/333/7574/871 A European alcohol strategy Will the opportunity be missed?] Last accessed December 4rd 2007 </ref>.
+:Its content is remarkably similar to the tobacco industry reports that contended there was insufficient evidence that its products caused any harm or that preventive measures would be effective. For example, it concludes that "there is not enough evidence to substantiate a link between alcohol advertising and consumption," which raises the question of why the industry spends so much money promoting its products, and that "violence is a subjective term which is fairly nebulous and elastic," a view unlikely to be shared by those scarred by bottles wielded by drunks.  Now that the methods used by the tobacco industry have been exposed, few serious commentators believe what they say. Unfortunately, the alcohol industry seems to be going down the same path. European commissioners will miss a valuable opportunity to improve the health of their fellow citizens if they are taken in by the alcohol industry's arguments.<ref> Martin McKee, BMJ Editorial, October 16th 2006 [http://www.bmj.com/cgi/content/full/333/7574/871 A European alcohol strategy Will the opportunity be missed?] Last accessed December 4rd 2007 </ref>.
 Firms like Weinberg make no secret of their commitment to framing the scientific evidence to best suit the business case.  This has serious consequences for evidence based policy.  As McKee noted the [[European Commission]]"may be the victim of a carefully planned attack by representatives of the alcohol industry"  various tactics were utilised by the industry in moves to minimise harm to their business from measure to control the growing levels of alcohol related harm in Europe <ref> Martin McKee, BMJ Editorial, October 16th 2006 [http://www.bmj.com/cgi/content/full/333/7574/871 A European alcohol strategy Will the opportunity be missed?] Last accessed December 4rd 2007 </ref>.
 ==Affiliations==
-The Brewers of Europe are members of the <ref> Europa Website [http://ec.europa.eu/health/ph_determinants/life_style/alcohol/alcohol_charter_en.htm Public Health] Last Acessed 28th June 2007 </ref>:
+The Brewers of Europe are members of the:
 *[[Worldwide Brewing Alliance]].
 *[[European Alcohol and Health Forum]]
-*[[European Research Advisory Board]]
+*[[European Research Advisory Board]] <ref>Europa Website [http://ec.europa.eu/health/ph_determinants/life_style/alcohol/alcohol_charter_en.htm Public Health] Accessed 28th June 2007 </ref>
 ==Members==