Rebranding Britain

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A propaganda initiative started by the Conservative government and picked up by New Labour along with the Foreign Policy Centre

An advisory group - Panel 2000 - was appointed to deliberate on this by Robin Cook, the then Foreign Secretary. [1]

Principals

References and Resources

Resources

References

  1. BBC, Britain's committee for cool, 1 Apr 1998 (Accessed: 24 Sept 2007)