Government Information and Communication Service
The Government Information and Communication Service was the name given to the Government Information Service by the incoming Blair administration as part of the spin overhaul of government propaganda. It was later changed to the Government Communication Network.
- creating a new Government Communication Service
- mandatory evaluation to track effectiveness and justify value for money
- aligning departmental communications strategies with government priorities
- revising and improving communications spending controls
- improving governance through a new Government Communication Board
- creating group communication structures to align work of departments and their major arms-length bodies
- improving cross-government internal communications
- improving regional communication services
- enhancing existing communications hubs to improve joint working between departments
- providing additional central resource to support departments
- integrating social media and digital channels within all communications functions, including the press office 
- Cabinet Office and The Rt Hon Lord Maude of Horsham [https://www.gov.uk/government/news/new-central-government-communication-service-to-save-money-and-raise-standards New central government communication service to save money and raise standards Plans to improve standards and evaluate effectiveness of government communication were unveiled today. Published 15 October 2013.