Saatchi & Saatchi
Saatchi & Saatchi is a PR agency founded in London in 1970 by Charles Saatchi (1943- ), Maurice Saatchi (1946- ) and Tim Bell. The agency was best known for its extensive propaganda campaign for the Conservative Party (UK) during several elections. In particular, S&S produced the effective political advertising of Margaret Thatcher's campaign. The brothers Saatchi were later removed from the agency and have set up a new firm called M&C Saatchi. Saatchi and Saatchi is now part of the transnational Publicis Groupe.
According to Mind.advertsising.com:
- Once the core of Maurice and Charles's world-beating marketing empire, Saatchi & Saatchi suffered serious setbacks in the early 1990s. Uncontrolled over-expansion led to the ousting of its founding brothers, and subsequent demerger from its corporate parent Cordiant. After a brief period of independence, it was snapped up by Publicis in 2000. Advertising Age ranked Saatchi's as the #12 agency brand worldwide in 2005 with revenues of $552m.
In 2006, a global survey revealed that "Israel" that there was a negative perception of the country. The Israeli government consulted with various PR companies to rebrand itself, and S&S was part of this effort. As Berkowitz writes:
- Although the new public relations effort is still in its formative stages, and a budget for it has yet to be developed, a staff person with the London-based global advertising firm Saatchi and Saatchi acknowledged that it is already working with the Israelis free of charge on the re-branding effort.
Recorded by the Electoral Commission:
|Date||Name of donor||Amount||Donated to||Subsidiary (parties only)|
|30/09/2008||Saatchi & Saatchi Group Limited, 80 Charlotte Street||£286,174.92||Labour Party||Central Party|
|31/12/2008||Saatchi & Saatchi Group Limited, 80 Charlotte Street||£40,775.30||Labour Party||Central Party|
|31/03/2009||Saatchi & Saatchi, 80 Charlotte Street||£21,651.95||Labour Party||Central Party|
|30/06/2009||Saatchi, 80 Charlotte Street||£11,468.21||Labour Party||Central Party|
|30/09/2009||Saatchi & Saatchi Group Limited, 80 Charlotte Street||£41,118.93||Labour Party||Central Party|
|31/12/2009||Saatchi & Saatchi Group Limited, 80 Charlotte Street||£77,968.01||Labour Party||Central Party|
|31/03/2010||Saatchi & Saatchi Group Ltd, 80 Charlotte Street||£91,976.36||Labour Party||Central Party|
|31/05/2010||Saatchi and Saatchi Group Limited, 80 Charlotte Street||£322,605.41||Labour Party||Central Party|
|31/05/2010||Saatchi & Saatchi Group Limited, 80 Charlotte Street||£322,605.41||Labour Party||Central Party|